Mechanism Research Of Cluster Firms Growth Based On Social Network

Economic globalization has set a global production platform online; making the redistribution of production factors a global tendency. Countries and regions are taking part in the international division and cooperation of labor, thus boosting to a great extent the level of openness and merger of various economic mechanisms. Despite the globalization trend, economic activities and wealth are not so evenly distributed as expected, but increasingly regionally scattered. In contrast to globalization, great potential in cluster development with obvious regional characteristics is observed. Regional economy, with an obvious tendency of cluster, shows a development in the direction of coexistence of regional cluster and globalization.The vitality of cluster in economic globalization has been attracting researchers in different fields to pay efforts in it, and the theory of social networks in sociology has been applied to the research of economic cluster. This new perspective largely focuses on its global scale, and the heterogeneity is ignored, therefore, controversy in research methods and results is seen.This dissertation penetrates into industry cluster and employs the method of social network analysis in the discussion of the effect of cluster firms network on the growth of cluster firms. Taking era of knowledge economy into account, this paper tentatively analyzes the interaction of social network knowledge resources and the development of enterprise cluster with knowledge resources as variable. In this paper, the research is based on data from questionnaire on manufacturing enterprise cluster in the city of Baoji by analyzing and validating the interaction of social network of enterprises and knowledge resources and the influence on the development of enterprises, aiming to indicate how enterprises social network exerts influence on their growth and how can it contribute to the development of enterprises, in order to provide theoretical support for the effective establishment social network as a boost for their growth.At the beginning of the paper, theories of cluster, enterprise development and knowledge resources management are sorted out as the theatrical basis, then related researches on the effects of social network on the growth and abilities of firms are reviewed and commented systemically, setting a theoretical foundation for objective study on social network and enterprise development.Next, the social network of cluster firms is systematically analyzed to make clear the interdependent and reciprocity effect of cluster and social network, thus the research orientation of cluster of firms’social network is established and so is its basic nature. The paradigm of "Structure-relation-activity"is used to give an analysis of its dimensions and the eight dimensions, namely, network centrality, network scale, network heterogeneity, network openness, relation frequency, relation stability, relation quality and net reciprocity are adopted to describe the social network of cluster firms; the following theory formula is also based on this.In the next part, there is a summary of the three basic modes of the development of cluster firms. By analyzing the inner relation of social network and development of cluster firms, the fact that knowledge increase under the hypothesis of heterogeneity is key to the growth of cluster firms. SECI model, potential difference in knowledge and knowledge ferment are used to illustrate the way of knowledge growth from three perspectives. Research dimensions of knowledge resources are put forward as knowledge transfer efficiency, knowledge integration efficiency and knowledge development efficiency and are sorted out. The general process of how social network influences the development of cluster of firms is put forward and lays a foundation of for the research on the mechanisms of social network’s influence on the development of cluster of firms.Based on the above research, the paper then explores the influence of social network on the knowledge resources and on the development of cluster of firms. The concept model "features of social network-knowledge resources-development of cluster firms" is established. In the process, oriental and horizontal analysis of the dependence on knowledge route is given to go a step further in the analysis of influence of the structure, relation, and activity features of social network on knowledge resources. The field theory is also applied in analyzing the function of knowledge resources on firms growth and its pertinency with knowledge transfer, knowledge integration, and knowledge development. With the research data from cluster of manufacturing firms in Baoji and their reliability and validity as basis, Structural Equation Modeling and Software AMOS7.0are employed to testify the functioning mechanism of social network of cluster firms and their knowledge resources on their growth, and research results are explained following that.The three aspects of innovative research lie in first, integrating social network and knowledge resources of cluster firms with its growth, and establishing the mutual functioning modeling of the three so as to provide a new paradigm; second, applying the field theory to illustrate the influence of knowledge activities; third, using structural equation modeling to describe quantitively the functioning route of social network on firms growth, and indicating the importance of balancing local social network and cross-fields social network.