Research On The Develement Of China Veterinary Biological Products Industry

The research of veterinary biological products industry in China started quietly late because of special national conditions. Before 2005 there was almost no relevant research on this industry, but since "atypical pneumonia" in 2003, the avian flu in 2004, Streptococcus suis in 2005, swine flu H1N 1 subtype in 2009 and repeated safe accidents of Animal Derived Food, public health and food safety has increasingly become the focus of public attention. The government carried out series of relevant policies to prevent public health events. Veterinarians and veterinary industries got wider concern and attention of the public and government. Comprehensive prevention and control of animal diseases, animal health, industrialization, marketing and health, harmonious and sustainable development of veterinary biological products industry has been hot topics of a variety of summit forum, academic conferences and mass media. Since 2007, the research on this industry has been getting increasingly and wildly, including R&D, production, marketing and management of the veterinary biological products and professional studies of industrial development. In the overall, the depth of research was not insufficient, especially do research on veterinary biologics industry with economic theory was almost blank.How about the development process and the gaps of veterinary biological products industry at home and abroad, development environment and trend of this industry in China? What are factors of influencing the health effects and sustainable development of this industry? This is a new research topic.This paper is to study the development of veterinary biological products industry as a starting point, to define the concept and characteristics, learn the development process, review the development theory, analysis the status at home and abroad and reveal the gaps in the development of China's veterinary biological products industry, and then make the development proposal which is suitable for the national conditions.Based on the introduction of the status of veterinary biological products industry in China, the strength, weakness, opportunity and threat of veterinary biological products industry is analyzed by SWOT. Among them, strength is mainly reflected in the broad market, and the favorable industrial policy and development environment. Weakness is the irrational structure of product, the nonstandard production inspection, and the irregular market. Opportunity is mainly reflected in improving government's emphasis on animal security, expanding the scope of compulsory immunization, increasing the proportion of scale breeding, upgrading veterinary biological products in China, speeding up industry consolidation and improving market concentration. Threat is manifested mainly in the poor market consciousness due to the long-term planned economy. And veterinary biological products enterprises in China are at a relatively disadvantage position during the competition with international companies. Based on these, countermeasures to promote the development of veterinary biological products enterprises in China are put forward from the aspects of both government and enterprise. On the one hand.government should improve the laws and regulations and promote the healthy development of vaccine industry, strengthen the manufacturers'consciousness of quality and biological safety, and create a favorable environment for market competition. On the other hand, enterprises should adjust the product structure and strengthen research and innovation, improve the brand competitiveness, take the road of common development, enhance the management capacity of the enterprises, and promote customer service.