On The Factors Affecting The Health Of Yantai Residents And Their Investment In Health

Health is the foundation of the social and economic development. The improvement of health demands effective investment in health based on increasing of people's self-awareness. Therefore, to study the factors affecting people's health and their investment in health and to provide valid evidence for health education has practical significance to the improvement of people's health and realization of well-off society. Taking Yantai City residents as the research object, the author reaches the following conclusion through investigation, expert interview and mathematical statistics: Most residents can make reasonable evaluation on their own heath status. The age, gender, annual income, educational achievement and occupation have effect on both urban and rural residents. The study also shows that smoking and drinking do harm to people's health. But there is differences in the factors affecting people's self-consciousness about health.Various kinds of basic medical guarantee mechanism can enable health-protection for people, but the factors affecting urban residents' participation in health guarantee system are different. For mainly age, the factors are mainly education achievement, income, and occupation; for rural residents, the factors are mainly education achievement and income.The factors affecting urban rural residents' choosing hospital are mainly the availability of medical service , paying more attention to the quality of medical service and choosing the closer hospital.The factors affecting urban residents' participation in physical exercises are mainly age, education achievement, income, self-awareness about health, occupation and level of knowledge about health,; for the rural residents, the factors are mainly age, gender, occupation and smoking.The main reason for Yantai residents not participating in physical exercises is lack of spare time. They would rather watch TV to spend their leisure time than do exercises or go to travel, which have negative effect on the health. The food structure for urban residents is better than rural residents. Most factors affecting scores about diet of urban and rural residents are same, with age as an exception, such as level of knowledge about health, income, education achievement, occupation, smoking, drinking, among which smoking and drinking have negative effect on the score about diet.The general level of knowledge about health of urban and rural residents is comparatively low. For urban residents, the factors affecting the ratio of smoking are medical guarantee mechanism, drinking, age, and occupation; for rural residents, the factors are health condition, drinking, occupation and age. For urban residents' the factors affecting drinking are occupation and age, for rural residents, the factors are physical exercises, occupation and smoking.6. The commercial consumption structure of Yantai residents is undergoing adjusting. The tendency of consumption structure indicates that development-and-enjoyment-oriented consumption will possibly become popular, with investment in health as the main channel and with the entertainment and medical care as the main form.