Wan Laiming And His Contemporary Fashion Design Field In Shanghai

The first chapter in this paper is study the era of the republic designers. The Qing dynasty fall andthe republic of China was born, it's an earthshaking great change. From chasing the first to competingin the imperial examinations to go abroad for further study, Intellectuals was changing, which produceda number of new manufacturing fashion intelligentsia; Nanjing Treaty had signed, which make fivetrade port opened, Shanghai became an open port at that time. Britain, France, the United States andJapan concession brought the development of modern city element for Shanghai, modern city broughtthe modern Citizen stratum; Due to the new culture movement and the 'may fourth' movement, theeducation group expanded, which made the audience for the modern culture of a fashion. Just becausethis background, can produce a batch of fashion designers. Wan Laiming and most of the designeraround him was born and grew up in the time, to explore their background, can help to recover thereasons of the formation of design style.In the second chapter, I research the culture field around the Commercial Press which WanLaiming worked at there early time. The Commercial Press is the earliest Chinese modern publisher, atthat time, equipped with China's most advanced printing equipment, his movie department is the earliestNational capital Film agency. Leading his brothers, Wan Laiming made a China's earliest animationadvert in the Commercial Press movie department. At that time, this department is also well known,most China early advertising painters, had the work experience in the commercial press, that is, thecommercial press trained the first talents for early Chinese advertising industry. At the same time, thecommercial press is also the place which gathered many master in literature, they gived Wan Laimingand other designers the far-reaching influence.In the third chapter, I research the fashion design field around pictorial of THE YOUNGCOMPANION. The THE YOUNG COMPANION is the first fashion life magazine open eyes to see theworld, to see China's. It has indelible contribution in the promotion of China's ages progress. With thedevelopment vision to see this magazine, absolutely, it is not only a leisure entertainment magazine.Wan Laiming became the pictorial arts editor in the magazine's mature period, he brought his designthought into magazine, but also influenced from the cultural celebrities around THE YOUNGCOMPANION.In the fourth chapter, I take the THE MONKEY KING as the clues, to research the people andevents in the field of film and television animation. The three brothers of Wan Laiming had created the the first animated film, until the Chinese cartoon peak, in the hard course, have been flashed the Wan'sbrother, Zhang's brother, and other early designers hard struggle figure. They have made contributionfor Chinese film and television animation.