Reflection On Media Ethics Of Spoof Short Video From The Perspective Of Subculture

The media has turned popular,and the media revolution has brought a new way of production for parody with the development of the Internet.As the most popular social way at present,short video provides the carrier for the development of spoof and further changes the marginal status of spoof short video.With the continuous development of spoof short video,There are also many ethical issues with the continuous development of spoof short video.This paper sorts out the origin of spoof and the concept of spoof video.Combined with the new environment of social media,it sorts out the views of many scholars and summarizes the concept of spoof video.Driven by the attention economy,the grassroots and entertaining spoof video enables more groups and individuals to join the production and dissemination of video.Finally,this paper aims to reflect on the media ethics of spoof video.On the one hand,spoof short video plays an entertaining role.Grass roots rich entertainment life and get more attention to achieve more value through the production and release of spoof video.On the other hand,this paper calls on We-Media users to rationally use the short video platform,resist the bottomless spoof short video,and make spoof short video in a civilized way.Users can carry forward socialist core values in their leisure and entertainment.Users can carry forward core socialist values in their leisure and entertainment.