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From "China Good Voice" Watching TV Music Industry Development

Posted on:2014-11-22Degree:MasterType:Thesis
Country:ChinaCandidate:H H ZhangFull Text:PDF
GTID:2348330488499999Subject:School of music and dance
Abstract/Summary:PDF Full Text Request
From Hunan TV's "Super Girl" to the Shanghai TV's "Talent Show" as well as CCTV's "Avenue of Stars",which rely on television and popular television music talent show,does give the audience a new visual feast.These musical audition operations,quality and creativity are the key factors contributing to its success.2011 SARFT television program has been adjusted to a large number of music audition brought pressure also provides room for innovation."China is good voice" publicity director Lu Wei says:"a certain television music talent activities can really change an industry trend,but we can through such a platform for the music industry to do something worthwhile." The rapid development of cultural industries in the world,in the context of domestic musical culture industry,how the culture based on the perspective from the capital,the TV musical culture industry to do more powerful and television programs,operating strategy is very important.How will the domestic industrial development of popular music to a new climax,this is a very urgent and concern."China good sound" is undoubtedly a precedent,from a more profound level,its successful marketing model for China's television music talent show set a new example of the music industry but also for the development of television provides a reference model.Although the television music talent the program,the successful experience of European countries to "China good voice" brings a lot of inspiration,through advertising sponsorship,download ring tones,students get a lot of economic and other aspects of the economic benefits,but "China good sound "undoubtedly"foreign copyright "indigenous innovation with Chinese characteristics as a great business model to try."China is good voice" model of industrial development has opened up China's new world of television music talent show,but also for the development of Chinese pop music added vigor,to give more young people love to sing provides a valuable platform for future TV the development of the music industry to bring more inspiration,the subject of study has some practical significance.
Keywords/Search Tags:Chinese good voice, television, music industry, development, First Quarter
PDF Full Text Request
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