Study On Chinese TV Program Office

For the TV media, business content and mass media as TV office shows, after the initial entertainment focus on the groping stage, to find a suitable for their own survival and development of the reality show mode, and gradually showing the contention of a hundred schools of thought of the development trend of all flowers bloom together.The reason, in addition to meet the employment pressure and the social situation, have relatively low production costs and more commercial soft advertising seats can bring more economic benefits, the main or "TV talk show" charm.This kind of program highlights the problem comes from this.On the one hand, the pursuit of high ratings in order to obtain the characteristics of TV development capital, making television career programs appear entertainment phenomenon becomes a kind of inevitable; on the other hand, impromptu talk show format with, also can make the program easier to "out of control", value orientation deviation etc.Solutions and the corresponding innovation, take the road of brand management, the formation of benchmarking to program request oneself strictly, so as to grasp the degree of entertainment.This is a constraint on the talk show "performance" of the people.The host is the talk show "performance" of the core, he is in the connected parties position, both to act as job seekers friends and to show the overall control, the wonderful program level and style level mainly depending on their performance and.But due to congenital or acquired causes, such talk show host in the work more or less problematic language inappropriate, unbalance, humane accomplishment etc..This requires the host from the following three aspects:1cultivation of humanistic care.That is equal to the mentality to face job seekers, recruiters and the audience, to do more thinking, and then do the host;2enhance the ability to control field. It mainly includes the oral expression ability and ability to adjust to changing circumstances of the program set and process control link, clear;3strengthen personal quality construction.