China’s Automotive Industry:Information Integration And Trust As Cost-Saving Techniques For Building Competitive Advantage

As stated in a report of KPMG China lost edge as low cost manufacturer’s country, nevertheless, China is still one of the best optionsbecause of the large scale of operations and high production efficiency. Moreover the automotive manufacturers can still defend their market position thanks to their productivity and infrastructure performance.Over the past decade, Chinese companies have adopted Supply Chain Managementas a critical element of their corporate strategies. Despite those efforts, many companies have still not realized the benefits of constructing collaborative relationship with international supply chain partners.Since Information Integration and Trust in terms of buyer-supplier relationship have been proven to be successful in the enhancement of the supply chain management performance and supply chain management is one of the most cost-savings driver, the goal of the thesis is to analyze the role of Information Integration and Trust as Cost-Saving Techniques for Building Competitive Advantage.Chinese Automotive manufacturers’ companies should concentrate their efforts in the hard but fruitful attempt to build key buyers-supplier relationships across their entire supply chain network by strengthening the implementation of Information Integration and by granting Trust.