Telecom Companies Account Manager Job Capacity Assessment Of Empirical Research

With the development of China telecom market from high speed stage to steady stage for many years, the telecommunication operator begins to face the severe challenge day by day. The customer manager system is a system innovation in order to face market aggravating competition and marketing upgrade tactics. The customer manager as the ties of the enterprise and the customer, through promote telecommunication products, transmit the market information, collect and manage customer information and offer service support to the customer, helps to set up an overall and steady service corresponding relation between enterprises and key customers in the hope of trussing up the key customer and improving the key competitiveness of enterprises. However, the research of the customer manager system is mainly in the field of bank at present, and the majority is confined to the concept, principle analysis and system design of thick lines. The theory of customer manager management is insufficient to draw lessons.Competency management is one of modern human resources management central ideas and the position competency assessment is one of human resources management cornerstones. However, the telecommunication operator has not explicit standards and the method in the position competency assessmen of customer manager at present. It is difficult for customer manager to regular their professional behavior and to improve their professional compency. Therefore, it is necessary to design a set of customer manager's position competency assessment system.The thesis, on the basis of foreign and domestic relative literature on the customer manager system and position competency assessment, focuses on the facts of the customer management in the telecom enterprises and has designed a set of customer manager's position competency assessment standards. The standards take "the work behavior" as the core...