Research On The Entertainment News Under The View Of Consumerism

As the rising of the level and quality of human life, the cultural contracture and living way is also having a great change. On 20^th century,Consumerism comes out in western countries,this not only effects western value views and living conditions,but also effects Chinese media as a cultural phenomenon in international process. Consumerism is one kind of extremely enjoy consumption notion, the consumption ways which it leads make great threaten on human further development and ethics value. Recent years,some news media show entertainment trend in China,and more and more intensely. But the development direction is always not clear,so there are much false news were send out by the entertainment program. If this phenomenon is not done with soon,this will not only betray news regulation, but also not fit for our news lines' development,and at last this will obstruct our modern development in all aspects.This dissertation researches the development of entertainment news under consumerism impacting. At present,excessive propagation of the amusement news,false news,have already caused the extensive concern and criticism from top to bottom of the whole country. The amusement news becomes "the target of public criticism" from these,but apparently the appeal on the morality and the condemnation of the public opinion will not change the current situation essentially. I think it is more important to probe into this phenomenon deeply first of all and answer what the reason is and analysis the future development trend. The essay adopts the mass communication research approaches,such as the historical analytic approach,case analytic approach and content analytic approach, etc. It aims to study and explain more effectively the profound reasons of society, culture and economy, which have produced the disadvantages of the amusement news,to define the amusement news again and to offer some feasible schemes for the continuable development trends of the amusement news in order to improve the present situation and seek a way which can really make the amusement news reporting meet the needs of era,the people's need and the needs of cultural industry development.