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Technical Strength On The Traditional Publishing Industry

Posted on:2011-02-10Degree:MasterType:Thesis
Country:ChinaCandidate:Y ZhouFull Text:PDF
GTID:2178330332479966Subject:Communication
Abstract/Summary:PDF Full Text Request
Relying on information technology, digital technology and network technology, a new form of publishing - digital publishing is the "use digital technology to engage in publishing activities." With the network technology and the rapid development of digital technology, digital publishing has become the development of the press and publishing a new growth point and can not be blocked in the future and direction of the publishing industry trends, industry expanding, increasingly sophisticated industrial chain, the traditional publishing industry faces a new challenge and change. But the traditional publishing the transition to digital publishing is still at the exploratory stage. Extension and expansion of digital publishing, the traditional connotation and extension of the publishing industry, not only greatly enriched the content and form of publications, but also changed the traditional publications, the concept of production and consumption. The main performance of the current form of digital publishing for the website, e-books, book search, database publishing, mobile publishing. With the development of digital publishing computer, the Internet, the three digital technology, massive product information, interconnection, transmission speed, cultural diversity, have become increasingly powerful, many countries have become the strategic focus of the development of new media, on behalf of the publishing industry the future direction of development.
Keywords/Search Tags:Digital Publishing, Traditional Publishing, Chain
PDF Full Text Request
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