Research On The Publishing-planning Of Children's Literature Books In The Last 5 Years

Social Changing have profound impact on the development of Chinese Publishing Industry. As the adoption of market principles and the process of publishing industry restriction, Chinese Publishing Industry, it has transit gradually from planned economic system to market system. Under the increasingly market competition, Chinese Publishing Industry faces more business risk. So it's necessary to make a publishing-plan beforehand, that some business frustration would be avoided.This paper takes multi-disciplinary, such as publishing, communication, literature and economics as studying perspective, illustrates the importance of Publishing-Planning for the development of Children's Literature Publishing Industry, and the development of Children's Literature Publishing Industry, it would be help Children grow up healthily. It researches on some successful cases of Children's Literature Publishing in the last 5 years, and it does depth discussion to the publishing planning of Children's Literature books. Some relative data that stated by "Open Book" is cited in this review, to tidy up the general situation of Chinese Children's Literature Publishing in the last 5 years. Some Publishing-laws of Chinese Children's Literature business have been summarized, and the shortcoming has been pointed out and analyzed.Publishing-planning is a systematic project. It's across every tache of the whole publishing process, including topic selection, production planning, and market planning. This paper discusses the general rules of Children's Literature Publishing-Planning combined with some successful cases, and explores how to set up a brand in the process of Children's Literature Publishing-Planning, and how to manage it, how to maintain its popularity. So that the publishing houses can run their Children's Literature Publishing-Planning as a good circulation. It explores the successful experience via researching on the children's special and general requirements, and presents a way to avoid some shortcoming.