The Exploration Of Pioneering Newspapers Of Finance And Economics In China

In recent years, the blooming development of the media of finance and economics become an important feature in the development of communication. And 'China Business','21st Century Economic Report1 and The Economic Observer' are the prominent representations that are called the fresh blood of the newspapers of finance and economics. All of them have found their direction in the subdivided market, and seize market with distinct age feature and idea of specialization. In a short time, they not only obtain good social benefit and economic benefit themselves, but also bring brand-new ideas about operating, managing and running a newspaper into the journalism of China.In investigating the three newspapers, this article synthetically considers communication, journalism and sociology. First, the concept, feature and current situation of the three newspapers are analyzed completely. Then the author studies the basic reasons that give birth to these newspapers. And the core competitive strength is investigated. Finally we summarize the problems that are faced by these fresh bloods of the newspapers of finance and economics and conclude the responding tactic. We hope the articles can be a helpful exploration for the newspapers of finance and economics.