The Case Study Of Corporate Valuation In China’s SaaS Industry

Technological development drives enterprise innovation,which brings about the update and iteration of business models.Each round of technological revolution has created a large number of companies of the era.The process of these companies growing from small to large,with the continuous improvement of the capital market and the improvement of efficiency,it also becomes shorter and shorter,which in turn stimulates the continuous innovation and improvement of enterprise valuation theory.Because enterprise valuation theory is closest to market practice,the development and precipitation of the theory often lags behind the application and case verification of the theory itself.This makes the output on the academic side often appear "outdated" and can only be used for reading and revision.In the case studies and literature studies of past valuation theories,it is found that some of the studies are dazzling skills in computing and try to make some innovative applications by superimposing theories,which has played a role in the development of the theory.The contribution of the promotion effect,but the vast majority ignores that the application of enterprise valuation should first fall to a complete and profound understanding of the enterprise,rather than the small precise improvement of the theory itself,so the value of reuse and practicality is not important.The reason for the low application value of the other part of the research is that its performance is more like a pure teaching demonstration and after-school homework,and some corporate objects that have lagged behind the development of the times are selected,so the launch of its research cannot be carried out.Promote the advancement of theory and the promotion of applications.In the case studies and literature studies of past valuation theories,it is found that some of the studies are dazzling skills in computing and try to make some innovative applications by superimposing theories,which has played a role in the development of the theory.The contribution of the promotion effect,but the vast majority ignores that the application of enterprise valuation should first fall to a complete and profound understanding of the enterprise,rather than the small precise improvement of the theory itself,so the value of reuse and practicality is not important.The reason for the low application value of the other part of the research is that its performance is more like a pure teaching demonstration and after-school homework,and some corporate objects that have lagged the development of the times are selected,so the launch of its research cannot be carried out.Promote the advancement of theory and the promotion of applications.Therefore,this paper selects one of the paradigms representing the future development direction and the type of innovative companies,that is,the Saa S industry,and selects a group of representative company cases to try to analyze the company’s business and apply the classical valuation theory.its intrinsic value.The overall evaluation attempts to solve two problems.First,qualitatively analyze the business model and business model of the new economy company,so as to avoid the influence of incomplete financial data and statistical caliber manipulation;second,combine the finalized business analysis of the company,select a suitable valuation method for the company,and draw corresponding forecast values and business conclusions,providing a reference for investment decisions.In this process,the penetrating analysis of the company’s business model and the application of valuation ideas are also the biggest innovations of this paper.The specific process,first,the development process of the valuation theory,and its practical conclusions after continuous application and iteration are classified,which also includes the list of application scenarios and limitations;the valuation methods are divided into absolute valuations and relative valuation,some related models are briefly introduced,and applicability analysis is made.Then,based on the application requirements of the theory,the industry development and the business model behind it were analyzed,and qualitative conclusions were made to facilitate the application of the theory for the two case companies.Finally,after data analysis,a new valuation model was re-deconstructed and reconstructed,and it was found that this type of company,which is the representative company of China’s Saa S industry,is suitable for the relative valuation system.At the same time,due to the diversification of revenue models,many The SOTP valuation idea combined with the model completes the valuation by combining the PEG and PSG valuation methods.At the same time,in response to this conclusion,a corresponding prediction is made for the future valuation range of the two companies.