Analysis Of Digital Transformation Of NC City Investment Company

The rise of a new generation of digital technologies centered around big data,blockchain,cloud computing,and artificial intelligence marks the arrival of the digital economy era.In this new era,not only does it bring innovation and development to the industry,but it also provides powerful means for state-owned enterprises to transform.By leveraging the strong analytical capabilities of big data,platform companies are able to strengthen their investment risk control;by using modern asset management methods,they can activate enterprise assets and generate asset-based revenue.Digital transformation has become an inevitable trend for enterprise development in the new economic situation,as well as an important competitive tool for improving company operational capabilities and product service levels.This article takes NC City Investment Corporation(NC City Investment)as the research object and uses the SWOT analysis method to quantify the four dimensions of the SWOT analysis through the internal and external factor evaluation matrix.Based on interviews with digital transformation experts and relevant decision-makers in the company,key factors are selected for each dimension and confirmed.Then,a company management questionnaire is used to score these key factors,and the weighted scores of internal and external factors are calculated,providing guidance for the direction of digital transformation.Through the above analysis,based on the current situation and problems of NC City Investment,combined with the company’s transformation foundation conditions,recommendations for digital transformation are proposed from the perspectives of improving organizational efficiency,business control level,and realizing the value of business data exchange.NC City Investment should take municipal road business as the starting point,explore business management reform,and innovate business models.Firstly,a flat organizational structure consisting of operating layer,supporting layer,technical layer,and data sharing center should be constructed to support the deployment of digital technology.Secondly,a municipal road business visualization platform should be built to achieve the interconnection of headquarters and secondary units through a network,cloud,and terminal,promoting digitalization of business scenarios and lifecycle control.Finally,a project database process should be designed to connect the front-end fund control process of the project and the back-end asset library process,realizing the digital transformation of the municipal road business.The above recommendations have certain reference value for the transformation of government platform companies in the current reform era.