Study On The Motivation And Consequences Of Social Responsibility Information Disclosure Behavior Of CTI Company

Since the reform and opening up,as the fulfillment of social responsibility has been gradually included in the performance evaluation of enterprises,Chinese enterprises’ cognition level of social responsibility has been improved,and the social responsibility undertaken by enterprises has begun to develop in a holistic and comprehensive direction.As the subject of performing responsibilities,the improvement of enterprises’ cognition of responsibility concept is mainly reflected in the disclosure of social responsibility information behavior.How enterprises gain competitive advantages and whether they can achieve sustainable development benefit from the public disclosure of social responsibility information to a certain extent.Current research shows that by the end of2020,only 1/4 of China’s A-share listed companies have disclosed social responsibility information reports.Therefore,in this context,this paper will discuss why enterprises disclose social responsibility information and its consequences,in an attempt to provide corresponding management enlightenment for the long-term development of Chinese enterprises.This paper takes Centre Testing International Group Co.,Ltd.(hereinafter referred to as "CTI")as the case study object to study the motivation and consequences of the disclosure of social responsibility information behavior by CTI.First of all,through the collation of relevant literature at home and abroad,summarize the current situation of the development of corporate social responsibility in China,and put forward the research ideas and basic framework of this paper.Then it summarizes the industry in which the case company is located,and introduces the current situation of the social responsibility information disclosure behavior of CTI by using the research method of single case analysis.Finally,by clarifying the motivation of CSR information disclosure behavior,the paper explores the consequences of corporate disclosure of CSR information,and then draws the corresponding conclusions and enlightenment.This paper finds that: first,from the perspective of external motivation of enterprises,the increasingly urgent institutional and environmental pressure and the increase of media coverage are important reasons;In terms of internal motivation,the need to maintain the reputation of the enterprise and the brand,the cost of capital and the promotion of financing pressure all induce the information disclosure behavior of social responsibility from the enterprise.Second,this paper analyzes the consequences of CSR information disclosure from multiple perspectives.Based on multiple indicators including market reaction,corporate reputation,financing constraints,cost of capital and profitability,CSR information disclosure has produced significant positive effects.Thirdly,as a representative enterprise in the third-party testing industry,CTI still has many deficiencies in the aspects of carbon neutrality in environmental protection,diversified social contribution and sustainable development of the company.The innovation of this article is mainly embodied in: on the research Angle of view,from the industry representative enterprise CTI for the first time public release ESG report,and cited a large number of industries and the authority of the enterprise information and literature,the behavior of the company for information disclosure and its consequences,for our country corporate social responsibility information disclosure of related research to provide a new perspective.In terms of research content,the relationship between CSR information disclosure behavior and enterprise economic consequences is further enriched.Existing studies mainly study the relationship between the disclosure of social responsibility information and a single aspect,but there is still a lack of multi-angle comprehensive research on the reasons and consequences behind the company’s behavior when it discloses its social responsibility information.