Study On The Intelligent Construction Strategy Of Logistics Enterprises’ Urban Distribution Links

At present,China’s economy is deep in the recovery period,the development of various industries are facing opportunities and challenges,prompting industrial restructuring,upgrading and transformation of the development mode.The development of the logistics industry has a pivotal role in supporting the improvement of the national economy,and has a fundamental,strategic and pioneering position in the pursuit of highquality development goals.From traditional to modern upgrade,the logistics industry undergoes a progressive transformation,promoting the development of intelligent logistics of logistics enterprises.And in the development process,the high demand for urban distribution and the high demand for end services make logistics enterprises tend to gain market share and actively promote the construction of smart logistics.The reason why logistics enterprises distribution scenarios take intelligent construction is because the process of wisdom logistics construction can achieve national policy guidelines to reduce costs and increase efficiency,green low-carbon sustainable development.However,in terms of the process of promoting urban distribution logistics construction of logistics enterprises in China,there are still problems such as weak policy support from government departments,lack of supervision,small investment in intelligent construction of logistics enterprises,backward technology and imperfect infrastructure construction,etc.Therefore,according to the main existing urban distribution modes of logistics enterprises,the evolutionary game model between groups of logistics enterprises is established to clarify the different distribution scenarios under which both sides take Intelligent construction strategy,so as to deepen the influence factors in the process of wisdom logistics construction,which is crucial for the next step of intelligent construction of logistics enterprises.First,combined with the relevant theory and literature,the development of China’s wisdom logistics and the current situation of urban distribution is studied,and based on this,the wisdom logistics construction process of China’s logistics enterprises is explored in depth,and the wisdom logistics construction ideas of logistics enterprises under various scenarios are compared and analyzed from the perspective of different distribution scenarios.The evolutionary game model of the intelligent construction of logistics enterprises in urban distribution is constructed,and the strategies of logistics enterprises to achieve the ideal state of intelligent logistics construction under different distribution scenarios are derived,and the influence law of various influencing factors on them is analyzed,so as to provide decision support for logistics enterprises when they face different choices of distribution methods;to measure the development of China’s economy and industry,and to improve the profitability of logistics companies.Provide a basis.Secondly,according to the evolutionary stability of logistics enterprise group strategy selection,the system dynamics model under different distribution scenarios is established,and the system simulation analysis is carried out by using the software VENSIM to obtain the system evolution analysis results under different distribution scenarios,which makes the mutual influence between logistics enterprises more intuitive.Comparing and analyzing the system simulation results,it is found that: the change of government policy strength has a supportive and guiding effect on the construction of wisdom;the change of input cost of logistics enterprises’ intelligent construction and revenue in the context of common distribution has an important role in the construction of intelligent.Finally,it is concluded that: firstly,compared with the independent distribution scenario,the extent to which logistics enterprises promote intelligent construction under the common distribution scenario is more significant;secondly,the strength of government support policies plays an important role in logistics enterprises’ promotion of intelligent construction;the greater the strength of government policies,the greater the probability that logistics enterprises tend to choose to increase the investment in intelligent construction,which affects the evolution of the behavioral strategy of logistics enterprises’ wisdom;thirdly,the Logistics enterprises in different distribution mode,increase the cost of investment in intelligent construction will be different,each will be operating under the competitive pressure of each other crowding the market,take to promote,lower levels may maintain the original business model,but the cooperative operation of mutual influence,but also under the guidance of the policy will choose to increase investment,making high returns.In addition,according to the existing findings,based on the relevant simulation results,put forward relevant countermeasures to help the long-term development of logistics enterprises and promote the construction of intelligent logistics.