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Research On Digital Transformation Strategy Of Z Commercial Bank

Posted on:2022-06-19Degree:MasterType:Thesis
Country:ChinaCandidate:T LiFull Text:PDF
GTID:2569306938984359Subject:Business Administration
Abstract/Summary:PDF Full Text Request
The world today is undergoing major changes unseen in a century,and the interconnection brought about by technology is also driving major changes in the world structure.Since the financial crisis,China and the United States have been at the forefront of digital technology,and many technology companies have grown rapidly,injecting new impetus into global economic growth.Especially in China,although science and technology started later than Europe and the United States,digital technology,especially financial technology,has made rapid progress in various fields,helping China to catch up with the economic curve.Nowadays,the development environment of global industries has undergone profound changes,and the influx of opportunities is also accompanied by increasing risks and challenges.As the global economy gradually transforms from incremental development into stock competition,the rigid constraints of resources and the environment are gradually increasing,and the development of enterprises is still facing various uncertainties.In recent years,with the rapid development of digital technology,the industrialization of digital technology and the digitization of traditional industries have brought about tremendous changes in the operating environment and management models of the society and market economy,and the business of traditional commercial banks has been faced with It is under the pressure of competition from all walks of life in technology and innovation.This digital revolution has also subversively weakened the separation between industries,and is quietly changing the services of traditional banks.With the continuous deepening of digitization,the free flow of data between banks,customers,and third-party institutions has been realized.Therefore,the formed ecosystem will further catalyze new business management models.However,these phenomena have also put forward new demands on the way commercial banks serve customers: digital transformation has become one of the most important development directions,and it has also become the main strategy for commercial banks to compete for customers.This article takes Z Commercial Bank as the research object,investigates and collects various plans and some problems encountered in the process of digital transformation of the company,and obtains the advantages and disadvantages of Z Bank’s digital transformation through analysis,and focuses on Bank Z Put forward practical suggestions on the shortcomings in the digital transformation process.
Keywords/Search Tags:Big Data Technology, Digital Transformation, Commercial Bank
PDF Full Text Request
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