Research On Emotional Communication Of Network Interview Program

Talking to Strangers is an online interview program hosted by Chen Xiaonan and produced by Tencent News.The biggest difference between the program and other interview programs is that the program positions the interview object as the general public.The host has a sincere dialogue with every ordinary but extraordinary life without presupposition and prejudice,breaks the barriers between classes,gender and groups,and shows different voices in the society.This thesis mainly takes the online content of Talking to Strangers in four seasons,with a total of 32 programs as the research sample.Taking literature analysis,case study and discourse analysis as research methods and using the three-dimensional discourse analysis theory of Fairclough as research framework,studies the emotional communication of Talking to Strangers.Using the theoretical knowledge of emotion and emotion communication,at the text level,this thesis explores that the program how to express and present emotions;at the level of discourse practice,this thesis explores what values are transmitted through emotional communication in the program;at the level of social practice,this thesis explore how emotion interacts with society and the communication effect in the program;finally,this thesis summarizes the problems and inspiration of emotional communication in the program.Firstly,from the perspective of text dimension,this thesis analyze the emotional role of the main body of the program,how the program creates an emotional atmosphere in form,and what emotional elements are presented in the content.Based on above,this thesis study how the program awakens and enhances the audience’s emotions.And according to the program topic and overall content,the content of the 32 episodes of the program is divided into three discourse themes: "reflecting individual life experiences","exploring and analyzing social minorities",and "paying attention to and interpreting social phenomena".Secondly,from the perspective of discourse practice,taking the dialogue contents of interviewers and interviewees as research samples,this thesis analyzes the presentation of emotion and value under three different discourse themes.Then,from the perspective of social practice,analyze how society and emotion affect and restrict each other,and analyze the communication effect of the program according to the audience comments in Tencent video app.Finally,it summarizes the reflection and inspiration of emotional communication in Talking to Strangers.Research shows that the spread of emotion and the expression of views in Talking to Strangers are intertwined.Through the use of low and medium intensity basic emotions,the program has formed a mild emotion and discourse style,which helps to improve the acceptance of the audience above the program;through the use of a variety of secondary emotions,the audience can have emotional resonance,so as to accept and recognize the multiple values conveyed by the program.On the premise of respecting the facts,the ingenious use of emotion can improve the communication effect of the program and make the values of the program output deeply rooted in the hearts of the people.Through the research on the emotional communication of Talking to Strangers,this thesis hopes to provide some references for the emotional communication of online talk shows,and to provide some effective help for the future development of online talk shows.