Research On The Influence Of New Era Theme Film And Television Works On The "Post-00s" College Students’ Values

As the spiritual food of human society,literature and art have the social function of enlightening thought and guiding behavior.As early as the ancient Greek period,philosophers represented by Plato and Aristotle realized the moral education function of literature and art,and Marx and Engels further laid a scientific theoretical foundation for the thought of moral education in literature and art.With the progress of The Times,the positive role of literature and art in the social development,especially in the guidance of values,has become a powerful weapon of contemporary ideological education.Among the many forms of literature and art,film and television art by its own characteristics of popularity,loose,wide and popular and so on become the most powerful literary and art varieties in the contemporary times,and among them the main melody film and television basically runs through our country’s ideological and political education as a promoter throughout.Since the 18 th National Congress of the CPC,the theme film and television works have witnessed explosive development,becoming one of the most influential and widely received literary and artistic forms in the new era,and the "post-00s" college students who grew rapidly during this period have become the main audience of such works.In view of this,this paper takes the influence of film and television works of the new era on the values of post-00s college students as the research object,in order to carry out innovative working ideas and expand working methods for the future education of young people.First of all,this paper gives a brief introduction to the general situation of the development of theme film and television,and sorts out the ideological and political education in recent years by theme film and television,so that it can be strung into a line.Secondly,it makes clear the value characteristics of post-00s college students in this period,which are different from the youth groups in the past,and the new characteristics presented by the main theme film and television works,so as to construct three dimensions with "value","morality" and "culture" as the connotation.On this basis,through the form of questionnaire to "post-00s" college students affected by the theme of the new era of film and television works,and the use of SPSS software to achieve the visualization of the survey data.According to the materials obtained from the research,this paper concludes that the main themes of the new era have had a profound impact on the value cognition,moral consciousness and cultural identity of post-00s college students,which are specifically manifested as "guiding the establishment of correct three views","cultivating and shaping fine moral character" and "enhancing the group cultural identity".Finally,based on the situation of post-00s college students affected by the main themes of the new era by film and television works obtained from the research,the paper proposes the feasible strategy of using such works to strengthen the education of post-00s college students,that is,to construct a "three-dimensional" education model from the three aspects of content selection,type support and presentation channels.So as to better realize the all-round cultivation and educational guidance of ideological and political quality of post-00s college students.