Study On The Optimization Of The Path To Achieve The Purpose Of Patriotic Education Of Longzhou Red Tourism

The current national vigorous development of red tourism,its important purpose is to carry out patriotic education.Longzhou red tourism is rich in resources,complete in variety and coherent in history,which has important educational value.In order to realize the purpose of patriotic education in Longzhou red tourism more effectively,a model of the path to realize the purpose of patriotic education in Longzhou red tourism is constructed from the perspective of educational elements to explore the influence relationship among four variables: educational elements of red tourism,tourism emotion,tourists’ satisfaction and patriotic education effect.First,descriptive analysis of demographic characteristics was conducted,followed by reliability testing,including reliability analysis,exploratory factor analysis and validation factor analysis,then correlation analysis,based on testing the reliability and validity of the scales and correlations between variables,and finally model testing,hypothesis testing and mediating effect testing.The research results show that the realization of the purpose of patriotic education of red tourism in Longzhou is directly effected by the red tourism education elements,and the second is that the red tourism education elements indirectly act on the purpose of patriotic education with the intermediary of tourism emotion,and tourism emotion has an important role in the patriotic education of red tourism.According to the research results,the optimized countermeasures to strengthen the realization of the purpose of red tourism patriotic education in Longzhou are proposed from six aspects: interpreters,tourists,red tourism education contents,red tourism education methods,red tourism education environment and tourism emotion.