Research On The Administrative Regulation Of The Phenomenon Of We-Media "Washing Manuscripts"

With the advancement of information network technology,the influence of traditional media such as newspapers,TV,and radio has gradually weakened.Self-media,represented by We Chat,Weibo,and Toutiao,have developed in a short period of time due to their industry development characteristics of "low threshold and high income".At the same time,the rapid expansion of the self-media industry has also triggered a series of online copyright infringement issues including manuscript washing,affecting the sustainable and healthy development of the self-media industry.My country has always adopted a "dual-track system" operation mode combining judicial protection and administrative protection for copyright.The current research on we-media manuscript editing is mostly focused on judicial regulation within the current legal framework,and there is insufficient research on relevant administrative regulation.In addition,considering that administrative regulation has the characteristics of initiative,efficiency,and universality compared with judicial governance,this article will start from the perspective of administrative regulation to discuss the governance ideas of self-media laundering.This article consists of five chapters including the introduction.The first chapter,the introduction,sorts out the research results of domestic and foreign scholars on manuscript washing,points out the shortcomings of the current research and the enlightenment of these basic studies to the writing of this article,and names the writing of this article significance and innovation.The second chapter makes a basic analysis of the concept,type,harm and cause of the new infringement behavior of we media laundering based on the characteristics of the communication and development of the we media industry(compared to traditional media).In the reason analysis part,it emphasizes the limited effect of the current judicial governance,leading to the topic of administrative regulation in this paper.The third chapter mainly combines the basic theory of administrative regulation with the phenomenon of self-media laundering,and expounds the necessity of administrative regulation of we-media laundering from the perspectives of theoretical foundation and practical foundation.Then it summarizes the typical administrative regulation methods,and points out the improvement and development direction of the administrative regulation of self-media laundering in the future.This chapter is mainly to provide the theoretical basis and principled guidance for the following perfect suggestions.The fourth chapter firstly analyzes the current situation of the current administrative regulation of we-media laundering from three aspects: the legal norm system,the government’s special governance activities and industry autonomy.Then it clarifies the four major dilemmas that the current administrative regulation is facing: imperfect legal norm system,unclear positioning of government regulation subject,single regulation method,and unsound supervision system.The fifth chapter,on the basis of the previous article,takes the corresponding improvement measures as the main content,and puts forward the measures from four perspectives: perfecting the administrative legal norm system,clarifying the positioning and responsibilities of the government regulation subject,optimizing and innovating the means of administrative regulation,and Improve the administrative regulation and governance system.Suggestions for comprehensive improvement to promote the improvement of the overall governance level of my country’s we-media administrative regulations on manuscript washing.