Research On The Legal Issues Of Consumer Protection Of Digital Finance In China

As the main body of economic activities,the rights and interests of consumers should be widely concerned by people.Compared with traditional consumers,consumers in the field of digital finance suffer more serious infringement of their rights and interests due to their own special financial risks and professional risks brought by digital technology.To improve our economic system and stimulate the vitality of the market,we must protect the legal rights of digital financial consumers.This paper analyzes the current situation of the protection of digital financial consumers’ rights and interests at home and abroad,and draws on the relevant technology and experience of some countries to put forward their own views on the protection of digital financial consumers’ rights and interests in China.The core content of this article is as follows:The first part is the concept analysis of digital financial consumers.This part extends the conceptual analysis of digital finance to the conceptual analysis of digital financial consumers.There are many misunderstandings about the difference and relationship between the two concepts of digital finance and Internet finance.Therefore,in this paper,an accurate concept of digital finance is generated through comparative analysis.The main point of this paper is that in the concept of digital finance,through analyzing the difference and connection between the public consuming in digital finance and ordinary social consumers,it draws the conclusion that the public consuming in digital finance,namely the digital financial consumers,are in urgent need of special protection and special supervision mechanism.Based on the conceptual analysis of digital financial consumers,it extends to the current situation and necessity of protecting the rights and interests of digital financial consumers.The second part analyzes the difficulties and causes of the protection of the digital financial consumer rights.This part briefly expounds the difficulties encountered in the transaction process of Chinese digital financial consumer,and then analyzes the fundamental problems behind the difficulties,namely the cause analysis.In the current era,with the development of fintech,digital finance has frequent problems in the process of its vigorous development.As the main body of the development of digital finance,the rights and interests of digital financial consumers are also faced with multiple challenges.This part starts with a brief description of the types of difficulties,so as to achieve the purpose of in-depth analysis of the protection of the rights and interests of digital financial consumers.The third part is to elaborate some countries digital financial consumer rights protection practices and common practices.Starting from how some countries protect digital financial consumers in digital finance,this part analyzes the advantages,disadvantages and commonality of their institutional framework.Although digital finance is not inferior to the development speed of science and technology in the continuous innovation of development,but the matching regulatory mode mechanism is difficult to keep up with its development speed,the phenomenon is relatively obvious in our country.Based on the more mature legislation,supervision and practical experience of some countries,this paper tries to find a reference for the current situation to be improved.The fourth part is to strengthen the digital financial consumer rights protection measures.This part discusses the measures to protect the rights and interests of digital financial consumers from three aspects: making up for the weaknesses of the system,innovating the government supervision mechanism and improving the social mechanism.Echoing the analysis of the fundamental problems in the second part,this part analyzes and resolves them one by one,so as to make the whole paper relatively systematic and complete.It also aims to enhance the confidence of digital financial consumers in transactions and improve the efficiency of dispute resolution.Generate stronger market vitality and put forward suggestions.