Research On IP Protection Of Typefaces

With the development of the Internet,electronic information technology,life we are more and more inseparable from electronic equipment,people use electronic devices more frequently,ordinary fonts have been unable to meet the needs of the public,aesthetic significance of computer fonts in the display of personality at the same time for life added a lot of color,the huge demand of the market also makes the field of computer font infringement began to expand,computer fonts are widely u sed in e-commerce platforms,advertising,trademarks,emerging from the media,advertising industry,film and television drama posters,fast packaging,etc.However,for the protection of computer fonts,China’s copyright is still a blank,the new draft st ill does not cover.First of all,the article analyzes the current situation of computer font protection in our country’s current judicial practice by taking Fang Zheng v.Procter and Gamble this classic case,and evaluates the three controversial points i n the case: First,whether the computer font and single word enjoy copyright;Through the analysis of the focus of the case found that China’s computer font protection there are the following problems,the lack of computer legislation,computer font origin ality identification standards are unclear,seeking computer font protection and public interest how to balance.T hrough the recent case "Zhang Haishan sharp harmonic" case analysis of China’s recent judicial attitude towards computer font protection chang es and trends,the judiciary has accepted a higher originality of computer fonts can be protected by copyright law as art works.The second part of the article introduces the computer font copyright protection overview,the font,glyph,glyph,computer font,computer word,computer word library concept i s expounded,we understand the computer font related concepts and related to the mixed concept of the connection and differences,can clearly analyze the properties of computer fonts.Secondly,it expounds what benefits it is for us to protect computer fonts,which can make up for the lack of computer font legislation for our legislation,and with the protection of the law,the court has the law to help enhance the authority and credibility of the judiciary,to promote the vitality and cultural prosperity of cultural creation,and to help balance the commercial interests and public interests.Finally,for the analysis of the originality of computer fonts,the computer meets the independent completion and creat ivity and can be physically copied through printing or3 D printing,fully in line with the copyright law of the "art works" requirements,while the aesthetic and practical analysis of the computer,the computer font is both aestheti c and practical.The third part of the article introduces what the foreign protection of computer fonts has for our country,the United States through the signing of user license agreements,trademark law,patent law,copyright law to protect the computer word library,and computer fonts through the above way indirectly protected by law;Such an approach is worthy of our country’s reference,Japan through the Copyright Law,civil code,anti-unfair competition law to give a full range of computer font copyright protection,because China and Japan are big countries in the use of Chinese characters,Japan for the way of computer font protection for our country has great reference value.The fourth part of the article puts forward the proposal of computer font protection,according to the evaluation of typical cases can draw three problems for computer font protection in China,for these three problems put forward three suggestions,for th e computer font legislation is missing this problem,we can put computer font into the protection of copyright law,for the computer font originality standard is not clear,we can improve the computer font originality identification standards,low-invasive computer fonts excluded from copyright protection,To determine that only higher original computer fonts can become works protected by copyright law,and on the question of how to balance commercial interests with public interests,we can take a distinction between computer font users,allow the existence of rational use,and provide different computer font modes for different users,and formulate different rules of use in order to achieve a balance between commercial interests and public interests.