| Culture is the summation of national thought,behavior,habit and values,and is the core content of national spirit.The traditional marriage culture is an important part of the Chinese etiquette civilization,carrying the humanistic spirit of the Chinese nation for thousands of years,playing a pivotal role in the traditional social order and family stability,and showing distinct characteristics of The Times.In the digital age,the traditional marriage culture is facing unprecedented challenges and opportunities.At present,digital technology comes into being,promotes the new form of marriage culture,and provides new opportunities for innovative transformation and creative development of traditional marriage culture.Digital technology has brought about changes in the way of marriage,giving marriage culture a new cultural inheritance mode,display mode and transmission path,and can also provide users with more humane and diversified services.This paper mainly focuses on marriage service interface interaction design as the research object.Based on the theoretical model of the two-diamond model architecture,the user object and product positioning are clarified,user needs and product objectives are established based on user interviews,market research and competitive product analysis,and the design strategy related to the interface interaction design of marriage service is formed by comprehensive use of interface interaction design methods and principles,and the product design practice is completed.Firstly,the literature review of the research status of double-drill model and interactive interface design is carried out.Combined with the design theory of double-drill model and interactive interface,the design process of marriage service interface interaction design based on the double-drill model is proposed.The scope of user research is determined,and the scope of user research is established based on product market research and competitive product analysis.The specific research is carried out on the target group through questionnaire survey and user interview methods,and the product target user group mainly targeted at online users is established.The characteristics of the target user group are understood from the macro level,and user needs and pain points are collected to summarize user preferences.The functional requirements of conversion marriage service interface interaction design products are summarized to provide a basis for subsequent product design.Secondly,based on the results of user research and design analysis,the product information is sorted out and the product information structure is completed.Through the user’s use process,interaction prototype and visual effect to improve the design,the application of traditional marriage culture elements in the interface interaction design is realized.Finally,the feasibility of the design scheme is verified through the evaluation of the design scheme.Based on the two-diamond model theory,this paper constructs the marriage service interface interaction design practice,proposes feasible design methods and processes,introduces diversified traditional social and cultural elements,and strives to explore and promote the modern transformation and cultural dissemination of traditional culture on the basis of serving the needs of the young generation of users.This study can provide a reference for the methods and processes of researchers in design-related fields,and can provide innovative ideas for practitioners related to marriage. |