Times A Study Of "Koi Culture" From The Perspective Of Youth Subculture

In recent years,the ’Koi culture’,represented by ’Yang Chao Yue’and ’Xin Xiao dai’,has become popular in the online world and on social media platforms,attracting widespread attention from academics and public opinion.As a part of the new youth subcultural landscape,"Koi culture" is a profound reflection of social contradictions and problems,and essentially reflects the survival,values and interests of youth groups."The emergence of new media technologies has made it possible for young people to express their opinions freely,while the complicity of consumerism and postmodernism has provided fertile ground for the birth of the ’Koi culture’,which is characterised by group anxiety,entertainment mentality and blind obedience.The game of " koi " is a game of good luck that has taken the internet by storm,fuelled by group anxiety,entertainment and blind herd mentality." The ’Koi culture’ is a cultural spectacle born in modern cyberspace,and its emergence and development is characterised by a distinct subculture.In terms of style,"koi culture" constructs a unique cultural style through collage,assimilation and ideological practices;in terms of resistance,"koi culture" has long lost the strong resistance and subversive meaning of traditional subcultures,and is a mild ritualistic resistance;in terms of In terms of resistance,the ’Koi culture’ has lost its strong sense of resistance and subversion to the traditional subculture,and is a mild ritualistic resistance;in terms of incorporation,as resistance has weakened,the ’Koi culture’ will eventually be incorporated by mainstream culture and commercial capital.As a unique form of youth subculture in the Internet era,’Koi culture’ helps young people to release their emotions and accelerate their identity on the one hand,but on the other hand,there is a risk of information leakage due to consumerism,and its promotion of utilitarianism and individualism.On the other hand,the ’Koi culture’ is a risk of information leakage due to consumerism,and its promotion of utilitarianism and individualism has led to a deviation in social values.