Research On Visual Information Design Of 24 Solar Terms Food Regimen

The 24 solar terms of 2016 have been added to UNESCO’s List of intangible Cultural Heritage of Humanity.Since then,solar terms have drawn wide attention from all walks of life.At the same time,solar term cultural visual design works have mushroomed,but most of the design works focus on font design,graphic design,scientific text typesetting and other single visual expression forms,ignoring the systematic transmission and expression of solar term culture.This topic will sort out the information level of visual information design,summarize the diet and health culture of the solar terms,and carry out visual information design research on the diet and health of the 24 solar terms combined with the survey results of the target audience.In the theoretical research,first of all,the author of the twenty-four solar terms diet health research status at home and abroad,to obtain the latest solar terms diet health culture research information;Secondly,the research status of visual information design at home and abroad is analyzed,and the methods and principles of visual information design are summarized.In addition,the author explores relevant design cases and summarizes the main presentation methods and highlights of current design works.In order to improve the pertinence and effectiveness of visual design works,the author conducted multi-angle research and questions on the target audience through questionnaires,and analyzed the focus of the target audience on diet and health culture and the preference of visual style.In the specific practice of visual information design,according to the results of the investigation,the author systematically carried out the collection of twenty-four solar terms diet and health culture information,information level sorting and information framework building,and the audience’s preference of visual design style and information communication mode into the design scheme;At the same time,relevant derivative design attempts to explore.This topic through the use of visual information design method,let the twenty-four solar terms diet health culture to form a complete and systematic popular science system,the 24 solar terms food regimen culture will be endowed with more aesthetic value and practical value,so that the 24 solar terms can obtain new life in the multimedia era,and then propel the promotion and inheritance of China’s excellent traditional culture.