The Construction Method Of Audience Perception Model For The Digitalization Of Art Museum Collections

With the development of digitization of art museum collections,the traditional form of collection and exhibition has changed to digital collection and display.This article combines domestic and foreign literature to conduct theoretical and empirical research on the digitization of painting collections in art museums.Firstly,this article describes human cognition and cognitive mechanisms.Based on the relevant theories of situational awareness and audience model,it explores the design method of mapping the audience’s cognitive processes and mechanisms to the digital generation of art museum paintings through the digital collection of outstanding art museums at home and abroad.The audience perception model proposed in this article includes the following aspects:the cognitive process and mechanism of the audience,the elements and models of situational awareness,the types and characteristics of digital display forms,the interactive experience and behavioral responses of the audience,and so on.Finally,based on the author’s graduation project,this article conducts empirical research and analysis on the real visitor data of art museums in Hangzhou,Zhejiang Province,to verify the effectiveness of this model.The significance and value of this study lies in proposing a method for digital generation of painting collections based on situational awareness and audience models,which can help art museums improve the audience appeal and visitor experience of painting collections,and provide theoretical guidance and practical reference for the construction of digital art museums.