Study On The Graphic Design Application Of Mongolian Costume Culture In Exhibition Space

Ethnic costume culture is an important part of our excellent traditional culture,which has been paid more and more attention in recent years.In order to meet the relevant cultural needs,exhibitions and display activities with this theme have become the most important way to spread traditional costume culture.As one of the ethnic intangible cultural heritages,Mongolian traditional dress is a branch of Chinese traditional dress culture with a long history of development.However,under the influence of modern civilization and the rapid development of social economy,Mongolian traditional dress culture,which is dominated by grassland nomadic economy,has been severely challenged in inheritance and protection.Therefore,this paper takes the traditional Mongolian costume culture in Inner Mongolia as the research object,analyzes and extracts the symbols of Mongolian costume culture,combines contemporary design composition and aesthetic methods,focuses on the design practice of display panels in the display space,and discusses the application research of graphic design in the display space,so as to achieve the purpose of spreading and carrying forward the traditional ethnic culture.Firstly,this paper makes a field survey of the theme exhibition hall of Mongolian clothing in Inner Mongolia Exhibition Hall,analyzes and discusses the opposite display,space function and visiting route,and summarizes the three main problems existing in the exhibition hall: 1.The content of the display board is not clear,and the hierarchical relationship is fuzzy.2.Lack of ethnic characteristics in the overall design.3.The space layout is not reasonable.In order to solve the above problems,this paper makes a classified study of Mongolian costume culture from the perspective of art design,and analyzes and discusses from the aspects of pattern symbol,color symbol and mark symbol.Secondly,the application principles of Mongolian costume cultural symbols are analyzed and discussed,Integrity principle、Put people first and Principle of cultural inheritance.Finally,it puts forward the graphic design strategy of Mongolian costume cultural symbols in the exhibition space.Guided by design strategy,it completes the design practice of "Ni shang in the South of the Desert--Mongolian Costume Culture Exhibition",and verifies the application value of Mongolian costume cultural symbols in the graphic design of the exhibition space.The exhibition space of "Mo nan Ni shang--Mongolian Costume Culture Exhibition" is systematically divided into five exhibition areas: the preface hall,the first unit,the second unit,the third unit and the end hall.The preface hall Outlines the theme of the exhibition.The first unit is planned in historical order to show the historical period of the peak of Mongolian costume;The second unit introduces the characteristics of Mongolian clothing,including the production process,color culture symbol and decorative pattern meaning;The third unit chooses representative tribal costumes for design and display on the basis of regional division;The end hall summarizes the exhibition.Color symbols,pattern symbols and marks of Mongolian costume culture are applied to the display boards in the above exhibition area,and the relationship between cultural symbols and flat panels is well handled by combining layout and text design,so that more people can have an understanding and cognition of Mongolian costume culture through the display boards and realize the protection and inheritance of Mongolian costume culture.In this paper,the information of the Mongolian costume culture,such as ethnic aesthetics,folk beliefs and historical development,is visually disintegrated and patternized,designed into graphic information content that is easy to read and understand,and applied to the design of exhibition boards,which is conducive to the protection and inheritance of the traditional Mongolian costume culture.In order to provide design ideas for the exhibition board design in the exhibition space of ethnic clothing.