| In recent years,with the development of technology and the improvement of consumer self-awareness,consumer behavior has changed from the traditional single consumption pattern to the experiential,social and healthy consumption pattern.The future consumer space is not only a space for merchants to sell,but also a space for consumers to achieve immersive experiences and interactions.Transparency of information helps consumers to understand the real situation of goods more quickly.Therefore,based on modularization,from the perspective of users,to meet the increasingly diverse needs of consumers,provide consumers with more high-quality products or services,thus optimizing the user experience.The modular design is an effective design tool that can handle the conflict between mass production and personalized requirements.The structure of modular design makes the structure of clothing clearer and more functional,which is gradually applied to the design of clothing products.It can effectively achieve users’ expectations for personalized fit of women’s jeans,while also improving production efficiency,reducing production costs,and achieving brand promotion and profit goals.The main contents of this paper are as follows: in the first part,based on the reading of books and related literature,the author analyzes which factors affect user experience.Based on theoretical research on modularity and interactive experience,with the aim of optimizing its user experience,and combined with the investigation and research of jeans design characteristics,design principles will be extracted to guide design practice.In the second part,the design method oriented by optimizing user experience is put forward.Using a survey questionnaire,identify potential confusion and needs of users,assess their satisfaction with various parts of their body shape,and convert the questions into data for body shape analysis and summary.Then combined with the design principles,detailed design methods and processes.In the third part,starting from the structure,craftsmanship,and production process of jeans,the author explores the implementation methods of modular design in jeans types,construct their category classification system,and evaluate their similarity based on their body characteristics to construct a recommendation mechanism.In the fourth part,based on the previous summary of modular recommendation principles,uses the APP program for recommendation.By inputting user body shape information,it helps users determine their body shape,recommend modular design for the structure of jeans,and present it in the form of design renderings.Then it verifies the effectiveness of this design method in optimizing user experience through testing and evaluation. |