Research On The Impact Of "Light Assets" Operation Mode On Enterprise Performance

Clothing industry is one of the traditional pillar industries in China and plays a vital role in China’s economy.However,with the development of China’s economy,domestic labor costs and raw material prices have risen one after another,while consumer demand for the industry has also been increasingly upgraded,which has made China’s clothing industry suffer a huge impact and further intensified the competition in the domestic market.In the face of increasingly complex and fierce market changes,how to further improve the core competitiveness,how to develop the clothing industry and what kind of profit model to choose have become a topic worthy of attention.However,in recent years,the asset-light operation mode is particularly prominent,and many enterprises have successfully proved its advantages in practice.The asset-light profit model extends the internal value of the enterprise by optimizing the resources of the enterprise.At the same time,it gives full play to its own advantages,and uses the enterprise’s funds to the economic nodes that can bring maximum benefits to the enterprise,so that the enterprise can upgrade and transform during the economic bottleneck period,thus realizing the maximization of income.Not only that,enterprises invest their core resources in asset-light fields such as brand building,scientific research and development,which is conducive to the long-term development of enterprises in the future.This paper further summarizes the relevant concepts and research of asset-light model through understanding and consulting relevant literature.By analyzing the characteristics and industry background of the asset-light operation mode of Hailan Home,we can further analyze the reasons for enterprises to implement the asset-light operation mode,so as to effectively study the characteristics of the asset-light operation mode.At the same time,by further studying the comparative changes of financial performance and non-financial performance of Hailan Home before and after the implementation of asset-light model,we can analyze and study whether the asset-light model can play a positive role in the enterprise,and also lay a foundation for further research in the future.Finally,the research results of this article indicate that the light asset model has a positive promoting effect on the development of enterprises.From the comparison of financial performance and non-financial performance research on Hailan Home,the light asset operation model has a positive and positive impact on its sustainable development.At the same time,from the perspective of risk management analysis,further reflect the unique differences from other literature perspectives,in order to explore the problems and risks of Hailan Home in implementing the light asset operation model,and then propose targeted solutions based on relevant issues.Not only that,through the analysis of the light asset model in the clothing industry,it also indirectly reflects the differences from the traditional hotel industry,real estate industry,and other industries that implement the "light asset" model.However,enterprises should choose a light asset operation model based on their own organizational structure and resource characteristics,in order to leverage the advantages of the light asset model and provide important reference for other homogeneous enterprises.