With the proposal of the "dual carbon" goal,green and low-carbon life has become a lifestyle for most people.Under the dual pressure of the "dual carbon" policy and capacity reduction,China’s steel industry will face even more severe challenges,and green will inevitably become the future development direction of the industry.Green investment is a key work that must be carried out for the green development of enterprises,which can lay a foundation for the green development of enterprises.Therefore,this article chooses to conduct research on green investment in the steel industry,hoping to help enterprises smoothly carry out green investment plans,enhance their green image,and make contributions to the early realization of the "dual carbon" goal in China.This article uses the methods of literature research and case analysis to study green investment in the steel industry in the context of "dual carbon",focusing on investment motivations and investment effects.Firstly,the characteristics of the current steel industry are analyzed.Secondly,introducing the case studied in this article,this article takes Baosteel Co.,Ltd.,a leading enterprise in the steel industry,as the specific research object,and selects the dual carbon background of "carbon neutrality and carbon compliance" to study the motivation and path of green investment in enterprises.Finally,based on data such as financial performance and environmental performance of the enterprise,the effect of Baosteel’s green investment is analyzed.Based on the case study of Baosteel’s green investment,some inspirations for other enterprises are summarized.In the process of case study,the following conclusions are summarized.First,in the exploration of the motivation of green investment,it is found that industry competition,environmental regulation and green incentives,as well as moral responsibility constraints of enterprises,are the main driving factors for enterprises to carry out green investment;Secondly,when exploring the impact of green investment on enterprises,it was found that long-term implementation of green investment plans can enhance their financial performance,directly improve their environmental performance,reduce energy consumption,greenhouse gas emissions,etc;Thirdly,from a social perspective,green investment can bring many positive impacts to enterprises,such as enhancing brand value and gaining consumer favor,which ultimately contribute to the improvement of financial performance.In the process of case study,the following conclusions are summarized.First,in the exploration of the motivation of green investment,it is found that industry competition,environmental regulation and green incentives,as well as moral responsibility constraints of enterprises,are the main driving factors for enterprises to carry out green investment;Secondly,when exploring the impact of green investment on enterprises,it was found that long-term implementation of green investment plans can enhance their financial performance,directly improve their environmental performance,reduce energy consumption,greenhouse gas emissions,etc;Thirdly,from a social perspective,green investment can bring many positive impacts to enterprises,such as enhancing brand value and gaining consumer favor,which ultimately contribute to the improvement of financial performance. |