| With the increasing attention of global capital markets to the disclosure of environmental information by listed companies,environmental information disclosure is of great significance for evaluating the sustainable development and value creation of companies.Since the HKEX released the ESG Reporting Guidelines in 2012,ESG disclosure has developed rapidly in China’s capital market,but from the current situation,the application of ESG information assessment system in China’s capital market is not widespread,and the information disclosed by enterprises cannot fully meet the needs of various stakeholders in the market,so ESG evaluation system and disclosure indicators are still in a relatively perfect stage,whether it is for enterprises,markets or regulatory authorities None of the ESG concerns are well represented.To this end,this project intends to comprehensively analyze the behavioral motivation of enterprises to publish ESG reports through the research on ESG disclosure at home and abroad,through signal transmission theory,legitimacy theory and stakeholder theory,take Kweichow Moutai as a typical sample,study the actual motivation of ESG disclosure through empirical analysis and Tobin-Q and other methods,and on this basis,use regression analysis,Tobin-Q and other methods to explore the actual motivation of ESG disclosure,and on this basis,Kweichow Moutai Empirical research on the market response and enterprise value of ESG disclosure is carried out,and finally,on the basis of empirical analysis,corresponding countermeasures and suggestions are put forward for the construction of the current ESG disclosure system,in order to enrich and develop the ESG reporting development system,and at the same time,it also provides analysis for the establishment and improvement of China’s ESG reporting disclosure system.The data analysis results show that,firstly,after the public release of the ESG report in Guizhou Moutai,the market reacted positively to the event,indicating that the public release of the ESG report can convey the information of the good operation and development of the enterprise to the market.Secondly,after Kweichow Moutai publicly released its ESG report,its Tobin-Q value gradually increased,which verified that Kweichow Moutai passed ESG disclosure and ultimately enhanced the value of the enterprise.On this basis,this paper analyzes and discusses the development of China’s securities market from the three levels of enterprises,markets and governments.From the company’s point of view,the company should rationalize and standardize the disclosure of the company’s environmental protection information according to the company’s development strategy;At the market level,it is necessary to increase the intensity of environmental protection and environmental protection,and improve the environmental protection index system;In terms of regulation,it is necessary to accelerate the construction of environmental protection systems and introduce third-party supervision. |