Research On Influencing Factors Of User Satisfaction Of Online Health Information Service

In today's era,the rapid economic development promotes the social progress,but also makes people's quality of life improve rapidly,people's health awareness is also constantly strengthened,and with the proposal of the development strategy of "Healthy China",the national health issue has been officially elevated to a national strategic issue.The arrival of the era of big data has brought new prospects for the development of all walks of life in China.The combination of information technology and health industry will undoubtedly bring more intelligent health information services to users.However,influenced by the COVID-19,the industry has ushered in an important opportunity.Online health information service provides users with high-quality health information through convenient ways such as website,We Chat and mobile APP,realizes an efficient and accurate information service mode,and meets the increasing health information needs of users.This article combs the status quo of online health information services at home and abroad,and combines the relevant theories of online health information services and related concepts of user satisfaction,this paper puts forward the hypothesis and model that affect the user satisfaction of online health information service.According to the proposed hypothesis,the questionnaire is designed and issued to conduct the investigation,and the hypothesis is verified through the steps of reliability analysis,validity analysis and regression analysis.Finally,from the perspective of online health information service platform construction,how to strengthen website information supervision and improve information service related policies,corresponding optimization suggestions are put forward to improve users' satisfaction with online health information services,and contribute to my country's health cause.It also hopes to provide certain reference and reference value for subsequent researchers.