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Research On The Development Strategy Of M Aviation Inspection Center Co., Ltd

Posted on:2022-03-09Degree:MasterType:Thesis
Country:ChinaCandidate:T Y WuFull Text:PDF
GTID:2512306509953359Subject:Business Administration
Abstract/Summary:PDF Full Text Request
China's nationwide electric power load has increased substantially since the country's economy was developed continuously and stably.Consequently,the trend of the power industry has been growing rapidly toward the direction of high-voltage power supply.The increasing complexity of the high voltage power grid demands high voltage power grid line inspection,which brings a new chance to the electric power navigation inspection industry.As a result of market competition,the electric inspection industry involving helicopters and UAV is increasingly saturated.The difference of inspection instruments and equipment of different companies is becoming smaller and smaller,leading to higher requirements for inspection service quality.As a regional aviation inspection company,M Aviation Inspection Center Co.,Ltd.has its issues,such as a weak foundation,unbalanced structure,and insufficient coverage of the national business market.To improve the high-quality business ability and service quality in the electric power inspection industry,M Aviation Inspection Center Co.,Ltd.has a significant need to improve the lean business level and expand the market scale,which may bring new development opportunities to the company.This thesis aims to conduct the development strategy of M Aviation Inspection Center Co.,Ltd.,by using literature research,data analysis,and strategic analysis.Firstly,the thesis reviewed the background of the development strategy of the electric power navigation inspection industry worldwide and summarized the research outline,methods,and primary research contents.Then,the problems existing in the development of the company were analyzed based on the brief introduction on the situation and development status of M Aviation Inspection Company.Thirdly,the thesis analyzed the macro environment and industry environment of the development of M Aviation Inspection Company by using PEST and five-competitive analysis models,which concluded the facing opportunities and threats.The thesis revealed the advantages and disadvantages of the resource and capacity conditions of M Aviation Inspection Company employing the standard comparison method.Fourthly,the SO grown strategy was confirmed as the development strategy of the M shipping inspection company by using a SWOT matrix analysis on their development environment and conditions.The thesis demonstrated that the M shipping inspection company should focus on using resources advantage to expand enterprise-scale,improving service levels to satisfy diversified requirements,adhering to technological innovation to enhance market competitiveness.Finally,the thesis concluded the guarantee measures for implementing the development strategy of M Aviation Inspection Company,including improving the organizational management framework,cultivating the marketing network system,increasing the intensity of technical research and development,improving the service capacity,strengthening human resource management,shaping an excellent corporate culture.According to the analysis and research of this paper,the thesis may offer systematic and feasible decision-making suggestions for the development of M Aviation Inspection Company and provide some references for developing other companies in the aviation inspection industry of China.
Keywords/Search Tags:navigation inspection industry, electric power navigation inspection, development strategy, SWOT analysis
PDF Full Text Request
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