Research On The Innovation Of College Students’ Ideological And Political Education Methods In The Era Of Big Data

With the development of cloud computing,cloud storage and other technologies,an era of mass production,application and sharing of big data has opened up.In this era,various phenomena and things in society can be "digitized".People can use big data technology to collect,mine,analyze and process these "digitized" social phenomena and things,providing help for people’s study,work and life.For the ideological and political education methods of college students,big data provides them with advanced technical means,new ways of thinking and rich information resources,which helps to promote their innovative development.This paper is divided into three parts.Firstly,it starts with the definition of relevant concepts of ideological and political education method innovation of college students in the era of big data,and explains the theoretical basis and thought reference of innovation.On this basis,it is not only necessary but also feasible to discuss the innovation of ideological and political education methods for college students in the era of big data.Finally,the paper puts forward the innovation of ideological and political education methods for college students by integrating and using big data from the three dimensions of cognition method,implementation method and adjustment and evaluation method of ideological and political education,and points out that in the process of innovation of ideological and political education methods for college students in the era of big data,Attention should be paid to the specific requirements of enhancing the data awareness of ideological and political educators,strengthening the construction of big data platforms in colleges and universities,cultivating and training specialized talents who master big data technology and are proficient in ideological and political education,and establishing and perfecting the guarantee mechanism related to big data.In short,the research of this paper aims to provide suggestions and countermeasures for the innovation of ideological and political education methods for college students in the era of big data,and promote the development of ideological and political education for college students.