| General Secretary Xi Jinping once elaborated on the nature and characteristics of China’s literary and artistic undertakings and the literary and artistic front in his Speech at the Forum on Cultural and Artistic Work,and emphasized the importance of literary and artistic work for the Party to lead the people to forge ahead for the great goal of socialist modernization.As a form of literary and artistic works,the effective application of main melody film and television works as an educational carrier in the process of ideological and political education in colleges and universities is of great significance to the research on the function of main melody film and television works in ideological and political education in colleges and universities.This paper will be discussed from five parts: The first part,including the introduction of the research significance,trend,research status at home and abroad,research content,methods,research innovation and shortcomings.In the second part,the concept of the main melody of film and television works is defined,from the "main melody " and "film and television works" these two aspects are explained,and then the concept of the main melody of film and television works is defined,summed up the characteristics of the main melody of film and television works,respectively,leading the advanced,highlighting The Times;Carry forward the national spirit;Collected popular and entertainment functions,and the main melody of the film and television works are classified,including military war theme,character biography theme,historical and cultural theme,realism theme and social life theme of five types.Discusses the ideological and political education in colleges and universities as well as the function of the ideological and political education in colleges and universities,and expounds the unique value of the main melody film and television works in the ideological and political education in colleges and universities.It includes three aspects: main melody film and television works provide unique educational resources for ideological and political education in colleges and universities;main melody film and television works exert a subtle influence on ideological and political education in colleges and universities;main melody film and television works provide aesthetic education paths for ideological and political education in colleges and universities.The third part discusses the ideological and political education function of the main melody film and television works in colleges and universities,and summarizes the following five aspects: 1.Adhere to the political orientation and transfer the core values.2.Highlight cultural deposits and inherit excellent culture.Learn moral models and enhance the height of ethics.Enlightenment life value,firm life dream.Meet aesthetic needs and enrich aesthetic appeal.The fourth part,in view of the influence main melody film and television works play to the ideological and political education function of the factor analysis,in order to understand the main melody film and television in the body of the audience in the universities,the author has carried on the questionnaire survey,summed up the main melody film and television play works of ideological and political education functions,and from two aspects of subjective factors and objective factors for analysis,The subjective factors are as follows:college students’ acceptance of main melody films and TV works is not high,college students’ ability to independently identify excellent theme works is weak,college students’ extracurricular activities are mainly online games,watching short videos and other recreational activities;Objective factors: under the background of market economy,the tendency of excessive entertainment,the impact of multiple values brought by western culture,and the weakening of appeal caused by a single theme and form.The fifth part: Through the analysis of the actual situation,put forward the path of optimizing the ideological and political education function of the main melody film and television works in colleges,including 1.Strengthen the construction of the main melody film and television culture in colleges.2,the prosperity of the main melody of film and television works creation.3,to create a good main melody of film and television education atmosphere in three aspects. |