Research On The Development Of Sports Tourism Project In Xinxiang South-taihang Tourist Resort From The Perspective Of All-For-One Tourism

As an important guiding strategy to promote the reform and development of tourism industry,all-for-one tourism has shown a comprehensive and deepening development momentum in different regions of the country in recent years,and the establishment of national all-for-one tourism demonstration area has become the focus of local tourism work.The development of all-for-one tourism is of great significance to meet the growing tourism demand of the people,to promote the transformation and upgrading of tourism industry,to improve quality and efficiency,and to promote scientific,comprehensive and sustainable development.From the perspective of all-for-one tourism,the research on the development of sports tourism projects in Xinxiang South-Taihang tourist resort is conducive to further promoting the integration of sports and tourism,forming a new growth model of tourism consumption by combining sports health with appreciation of characteristics and customs,breaking through the traditional tourism,solving the problem of excessive dependence on tickets and transportation revenue in the resort,and driving the overall tourism layout in the opposite direction It will provide reference for the establishment of national tourism demonstration area.From the perspective of all-for-one tourism,using the methods of literature,interview,on-the-spot investigation,case study and logical analysis to investigate and analyze the development of sports tourism projects in Xinxiang South-Taihang tourist resort,and finds the following shortcomings:(1)the brand effect of sports tourism projects is not strong,and the diversion of tourism projects is obvious in the light and peak seasons;(2)the homogenization of sports tourism projects is obvious(3)the cultural nature of sports tourism is relatively weak;(4)the professional services and supporting facilities of sports tourism are not perfect;(5)the integration of sports tourism projects and local related industries is insufficient.Xinxiang South-Taihang tourist resort has comprehensively built a all-for-one tourism intelligent scenic spot,in which the research and development of sports tourism projects has shown a growth trend,but it has not formed a growth pole with obvious regional advantages.Based on this and the above shortcomings,combined with the concept of all-for-one tourism,the following strategies are proposed for the development of sports tourism projects in the South-Taihang tourist resort of Xinxiang:(1)deeply understand the national policies and take them as the guidance,and pay attention to brand construction,publicity and marketing;(2)With global tourism as the core,innovate and develop "sports tourism +";(3)continuously endow cultural diversity development concept,grasp the core competitiveness of global tourism;(4)overall planning,continuously improve professional services and supporting facilities;(5)deepen industrial integration,and stimulate new vitality of global tourism.