| Central Soviet area period,the beginning of the ruling,the communist party of China(local,it is also an important stage,spread into the popularization of marxism in this special period,the spread of the popularization of marxism in the attention,in the spread of many effective way of propaganda,emerged in the process of the red banner is one of the "simple" but the existence of "bright".Red slogan is an extremely simple way to mobilize public opinion.Against the background of frequent wars in the Central Soviet Area and extremely severe internal and external environment,it is an extremely effective propaganda medium.It not only directly reflects the policies,purposes and nature of the Party,but also highlights the unique and ingenious propaganda wisdom of the Party in the revolutionary war years.Central Soviet area red banners as a product of specific historical period,is the most widely spread the popularization of marxism in the central Soviet area period using,most complete coverage,effectiveness,the optimal transmission medium,both to promote the popularization of marxism has made an indelible contribution,enriched the marxism popularization history spectrum,and new era for the period of socialism with Chinese characteristics to promote the further development of the popularization of marxism provides the experience for reference.Based on history and theory,this paper systematically combs the whole process of promoting the popularization of Marxism in the early stage by the Red Slogan in the Central Soviet Area,which not only conforms to the theme of continuously promoting the sinicization,timatization and popularization of Marxism in the new era,but also reflects the requirement of in-depth digging of the era value of red cultural resources.The structure of this paper is divided into the following five parts:The introduction part introduces the origin of this topic,the purpose and significance of the research,the review of relevant literature,research methods and innovation.The first part briefly introduces the Red Slogan of the Central Soviet Area and the related theories of the popularization of Marxism.First of all,the author elaborates the related theories of the Red Slogan in the Central Soviet Area and introduces the scientific connotation and distinctive features of the Red Slogan in the Central Soviet Area.Secondly,the concept definition and the salient characteristics of the popularization of Marxism are summarized.Finally,it analyzes the internal relationship between the Red Slogan of the Central Soviet Area as a revolutionary cultural resource and the proposition of Marxism popularization theory.The second part roughly analyzes the background of the Red Slogan in the Central Soviet Area to promote the popularization of Marxism.The central Soviet area was the "initial stage" for the Chinese communist party to realize its early ruling,and also the "cage" for the party to bear the internal pressure of the Soviet area being destitution and closed and backward,and the external pressure which the kuomintang reactaries tried their best to strangled.For the initial set up local regime of the communist party of China,in the central Soviet area and the wider public mobilization is the key to gain a foothold,through promoting the party’s mission and political agenda,policy proposals,for the understanding,acceptance and support of people in the Soviet area,revealing the kuomintang reactionaries and crushing the intrigues of the frequent crazy military attacks.Central Soviet area is located in the block,people suffer long-term feudalism and bureaucratic capitalism exploitation,squeezing and pillaging of feudal thought,the revolution of revolt consciousness is weak,the low cultural quality,strong theoretical,abstract,obscure text content and complex,professional communication form is not applicable to the audience,is the central Soviet area people can understand and accept,nature will not be able to achieve the propaganda purpose,therefore,red banners such a simple and easy,popular forms of propaganda history to become one of the widely used methods.Red slogans have the characteristics of easy dissemination,popularity,revolution and encouragement,which is the reason why the Communists in the Central Soviet Area adopted slogans as the most important and main medium to spread Marxism.The third part systematically combs the main contents of the Red Slogan in the Central Soviet Area to promote the popularization of Marxism.Central Soviet area red banners to promote the popularization of marxism’s theory of essence is with the aid of the slogan to advanced,highly concise marxism in Soviet area so that a "China" in the mountains to spread widely,make banner of marxist theory and the bridge linking up the Soviet people mind and gives the slogan with intense propaganda education and political mobilization.Red banners spread mainly reflected in the content of the ideas about the marxist classical writers and the nature of the communist party of the Soviet union and the popularization,on the theory of surplus value,such as scientific marxism popularization and popularization of theories about land revolution and armed struggle,about the nature of the Chinese red army of workers and peasants and the popularization of this a few aspects,is the Chinese revolution and the actual product of the combination of marxist theory.The fourth part focuses on the specific ways of promoting the popularization of Marxism by the Red Slogan in the Central Soviet Area.Red slogans have the characteristics of strong adaptability and applicability,easy dissemination,short and pithiness.In addition,Marxist theory is both scientific,revolutionary and practical.Therefore,in the process of popularization of Marxism,the collision between the two slogans presents a variety of types.According to the text type of slogans,it can be divided into slogan literature and slogan model.According to the form of slogan transmission carrier,it can be divided into written slogan,engraved slogan,paper sticker slogan,pictorial slogan and other slogans.Under the background of frequent wars and extremely difficult conditions in the Central Soviet Area,the red slogan highlights the incomparable superiority of other propaganda methods or media by virtue of its own characteristics in the process of spreading Marxism.The fifth part objectively evaluates the effect and experience of promoting the popularization of Marxism by the Red Slogan in the Central Soviet Area.In effect analysis,its main achievements are as follows:propagandizing the political views and policies of the Party and the Red Army,and expanding its political influence;It strengthened the proletarian ideological consciousness of the people in the Central Soviet Area and strengthened the class foundation and revolutionary force.It exposed the deliberate smear of the Kuomintang reactionaries and maintained the glorious image of the Marxist party.In the period of the Central Soviet Area,the effect of the dissemination of Marxism by using red slogans is obvious.This form of propaganda has a good reference and enlightenment significance for the current in-depth promotion of the popularization of Marxism.In the process of propaganda,the Party must always adhere to the leadership of public opinion and the right to speak on the popularization of Marxism;Implement the principle of adjusting measures to local conditions and current conditions,and disseminate information in a way that is popular with the masses;Establish a people-centered concept,firmly popularize Marxism as the aim of the people,to ensure the correct direction of propaganda.Strengthen the systematic and standardized construction of publicity organizations,and cultivate high-quality publicity teams... |
PDF Full Text Request