| As a typical pattern in traditional Chinese art,the Western Zhou phoenix and bird motif has a variety of forms,simple graphics,constant variations and dissimilarities,presenting a rich variety of different expressions and having strong national characteristics and strong decorative qualities.The ancient Chinese people have always been fond of using phoenix and bird motifs as decoration for objects,drawing patterns with contemporary art features,using them to reflect the content of social life and beautify life at that time,and to express good wishes and expectations.The phoenix and bird motifs of the Western Zhou period are unique and have new characteristics,both in terms of form and decorative structure,with artistic characteristics specific to the era,and the combination form of the motifs has produced a new sense of order and rhythm.In terms of cultural connotation,the Western Zhou phoenix and bird motifs were given good symbolic meaning and auspiciousness,so they were more frequently used as decorative motifs.This paper explores the Western Zhou Fenghuang pattern as a research object and studies its application in modern creative design.This paper is a study of the Western Zhou Fenghuang pattern and its application in modern creative design,which can not only enhance the attention of traditional Western Zhou Fenghuang pattern in modern culture,but also launch the cultural products of Western Zhou Fenghuang pattern that can be enjoyed by the new generation of young people by combining with the current cultural trend.In this paper,we collect and study the patterns of the Western Zhou Fenghuang pattern,explore and innovate the patterns and creativity from multiple angles,dig deeper into the cultural connotation and profound meaning of the Western Zhou Fenghuang pattern,experience the spiritual connotation of national culture,interpret the traditional patterns with new design language,and express the beautiful meaning of the Western Zhou Fenghuang pattern through the modern way of thinking.Through cultural creation,people can get to know the Western Zhou Fenghuang pattern again,so that the traditional culture can have a new look,which in turn can better spread the culture and drive the effective development of cultural creation design. |