Research On The Communication Strategy Of Regional Culture In Food Documentaries ——Take The Graduation Work "Xuzhou Laomo" As An Example

Chinese culture is rich and colorful.In recent years,the traditional communication mode has been unable to meet the needs of regional cultural publicity.All regions also recognize the importance of regional cultural communication to social development.Local regions began to focus on improving the regional image and excavating the culture with regional characteristics,so as to drive the regional economic development and improve the communication power of regional culture.However,the communication of regional culture has been affected by many factors.Documentary has always been an important way of regional culture communication.As a kind of documentary,food documentary has always been one of the important ways of regional culture communication.With the trend of documentaries towards mass culture,food documentaries,on the one hand,create a good platform for the dissemination of regional culture.They can not only show the local cuisine with local characteristics to the audience,but also show the local customs,human geography and other characteristic cultures with local characteristics.By combing similar food documentaries and Taking Xuzhou regional culture as an example,combined with the graduation work "Xuzhou baked bun",the author studies the regional culture communication of food documentaries from different angles.By studying the communication strategies of regional culture,the author hopes to promote the regional culture of Xuzhou,especially the communication of Xuzhou baked bun culture,and explore the social significance of food documentaries to the construction of regional culture,Put forward the prospect of the future food documentary on the dissemination of regional culture.