Research On Visual Image Design And Application Of Tianjin Tourism Regional Guide System

China is now in the era of cultural and tourism integration.Many cities actively use their own tourism resources and cultural characteristics to expand the development and optimization of tourism areas.As the main way to guide tourism behavior,the guide system is one of the effective carriers of information transmission and an integral part of scenic area infrastructure construction.On the basis of field investigation and questionnaire analysis,historical and cultural blocks now tianjin five avenue of visual image design is not clear,there are advertising system design monotonous and word length is too long,the color dignified visual image related problems to be solved,such as the serious influence tourists sightseeing experience and publicity and development of the scenic spot,in the long run,It is easy to hinder the development process of tianjin’s tourism and cultural construction and intelligent cultural tourism construction.Taking tianjin five avenue culture tourist area as the research example,the tourist area representative visual elements to design statement again and again,by the method of field investigation and questionnaire survey,to fifth avenue,cultural tourism district architectural features of visual elements,pay attention to the cultivation of creative performance and the use of science and technology,highlight the local characteristics of regional culture,To better improve the scenic area of the visual image,promote the scenic area culture propaganda and tourism economic development,promote and carry forward the cultural confidence,hope to the future of tourism regional visual image design will be more in line with the social and aesthetic orientation,shape on the city’s temperament and cultural diversity plays a role in promoting the ascension,and positive social and economic meaning and realistic meaning.