| The Spring Festival graphic symbols have various forms and rich connotations,which can show the cultural connotations of different regions and different periods.Jinling is the ancient name of Nanjing.As a famous historical and cultural city,it has a unique Spring Festival folk culture.Based on the background of traditional Spring Festival folk culture,this article explores the methods and content of the creative design of Jinling Spring Festival folk culture graphic symbols from the perspective of graphic semiotics,and then guides the design practice of Jinling Spring Festival folk culture graphic symbols.The purpose of this design is to make Jinling Spring Festival folk culture exist in people’s daily life in a visible form of expression,and play a role in promoting the inheritance and development of Jinling Spring Festival folk culture.Design works that not only contain the connotation of Jinling Spring Festival folk culture,but also show the characteristics of the times and modern aesthetics with graphic symbols that are rich in nationality and sense of the times,so that Jinling Spring Festival folk culture can be inherited and developed in modern design,so that contemporary people can directly Feel the charm of the folk culture of the Jinling Spring Festival,thereby linking the emotions between people,and continuing the inheritance of the folk culture of the Jinling Spring Festival. |
