An Ethical Inquiry Into The Improper Behavior For Seeking Attention

Since entering the new century,with the comprehensive deepening of reform and the rapid development of Internet information technology,people’s lives have changed dramatically.With the social environment of increasingly opening to the outside world,people’s life domain has become more extensive,the pattern of life and communication have become more diverse,and their ideology has become more complex and changeable.The arrival of the information age has quickened the pace of people’s life and changed their ideology.In order to stand out in the increasingly competitive social life and realize individual value or gain personal interests,some subjects of behavior take advantage of network information dissemination in rapid,wide and influence to compete for “seeking attention” in various unexpected ways.In order to seek for the attention of the public,enhance their influence,and become famous quickly,some subjects of behavior deliberately spread some sensational information or make some behaviors that are unusual or even beyond the range of people’s normal cognition.In order to achieve the goal of “seeking attention”,some subjects of behavior will stop at nothing.They ignore the moral and ethical norms,impact the baseline of morality and ethics,and challenge the authority of law,make all kinds of “improper behaviors for seeking attention” which brings many negative impacts to people’s life and social development.In the current society,such“improper behavior for seeking attention” has become a prominent phenomenon,frequently appearing in traditional media and network media reports.At present,there is no relative research on “the improper behavior for seeking attention” in the field of ethics.About the “behavior for seeking attention”,we should first clarify its definition and distinguish its proper and improper behavior characteristics.In particular,we should pay attention to the social ethical problems caused by “the improper behavior for seeking attention”.“The improper behavior for seeking attention” challenges the correct view of life and values.It spreads the wrong concept of honor and disgrace,justice and benefit,as well as the extreme individualism values of achieve the goal by hook or by crook.“The improper behavior for seeking attention” corrodes the social atmosphere and causes the social moral and ethical crisis.The emergence of these ethical crises is closely linked with the weakening of the binding force of traditional social ethics,confusion and loss of values,the lack of ethical and moral awareness of citizens and the imperfection of information dissemination supervision mechanism.Therefore,it is necessary to adopt measures of strengthening the construction of ethics and morality in the new era,guiding citizens to establish correct values,improving the supervision mechanism of information dissemination and establishing the evaluation system of citizens’ morality to conduct targeted governance on “the improper behavior for seeking attention”,so as to standardize people’s behavior and lead people’s behavior into a positive and healthy moral field.