Research On The Construction Of Network Culture With Chinese Characteristics In The New Era

As an important part of social culture,network culture has a broad influence on social groups.With the development and popularization of the Internet,Network culture plays an important role in the frontier communication of socialist culture with Chinese characteristics.As a reflection of the material life of the real society,network culture has the features of virtuality,openness,spontaneity and shareability.The new characteristics of the development of network culture have brought new challenges to the development of social culture,and it is an important task of network construction to construct the network culture adapted to the development of socialism with Chinese characteristics.In the new era,the strategic development goal of building a powerful cyber country and the direction of building socialist cultural confidence proposed by General Secretary Xi Jinping require that the construction and development of cyber culture must adapt to the realistic development of the socialist road with Chinese characteristics.In the new era,we should combine China’s political,economic and social development,explore a way to build an Internet culture that is in line with China’s national conditions and suited to China’s actual development,and serve China’s efforts to build a modern socialist Internet country.This paper adopts the method of literature research,systematic analysis,and the unification of history and logic.This paper is divided into four parts.Chapter one is the introduction,presenting the research background,research significance,research status at home and abroad and research innovations.Chapter two is an overview of the construction of China’s network culture in the new era,elaborating the basic connotation,the guiding ideology,historical inevitability and realistic foundation of the construction of network culture in the new era of socialism,the basic features of network culture construction,and the two distinctive features of the construction of network culture with Chinese characteristics in the new era.Chapter three discusses the main problems and their causes in the construction of China’s network culture in the new era,mainly including the alienation of ideology,morality,values and mass culture in network communication during the course of network culture construction and the cause analysis.Chapter four mainly studies the countermeasures of network culture construction with Chinese characteristics in the new era,adheres to the era of Marxist cultural thought and socialist core value system,promotes the network culture governance system and the modernization of governance ability by strengthening the function of network culture social service,perfecting the supervision system of the rule of law of network culture,cultivating the consciousness of netizens’ culture,and leads the development path of network culture by promoting the harmonious society culture to lead the development of network culture.To the network cultxure brand to highlight the new era of Chinese characteristics and other strategies to enhance the new era of Chinese eharacteristics of network culture core competitiveness.The last part of the article is the conclusion.