Research On The Emotional Design Of Traditional Villages For Leisure Tourism

In recent years,with the double blessing of policy support and economic development,rural tourism has ushered in a high-speed development,and a grand occasion of "village development,household reception" has appeared.But in the process of development,although there are more successful cases,such as Huaxi Village and Yuanjia village,more villages simply understand rural tourism as farmhouse entertainment,which leads to over commercialization and homogenization of many tourism villages,which makes villagers lose their emotional memories,and also makes tourists’ experience become the same.This paper intends to introduce the emotional design theory,explore the way of emotional design in leisure tourism villages,construct the design framework,and take Haiyan village in Kunming city of Yunnan Province as an example to carry out the design practice,in order to provide a kind of ideas and methods for the design of tourism villages.This paper mainly elaborates from the following six partsThe first chapter is the introduction.It includes research background,research purpose and significance,basic concept definition,research review at home and abroad,research methods and technical route,and research framework.The second chapter is the construction of emotional design framework.Firstly,from the meaning,source,characteristics and related theories of emotion,this paper discusses the relationship between emotion and architectural design,decomposes the process of emotional design in detail through emotional design theory,and connects the three levels of emotional design with tourism village design to form the framework of tourism village emotional design.The third chapter is the analysis of emotional design elements of tourism villages.From three levels,the emotional elements are divided and explained in detail,and the application mode in the design of tourism villages is explained.The fourth chapter makes a comprehensive investigation on the basic situation of the practice cases from the objective conditions,including humanities,history,customs,material environment,etc.,and summarizes the current problems through the evaluation.The fifth chapter constructs the emotional element framework of Haiyan village from the perspective of the designer,investigates the emotional memory and use of local residents and tourists through the emotional map and satisfaction survey,analyzes the internal relationship between different users’ activity locations and emotional elements,and modifies the perspective of the designer,so as to provide suggestions for the emotional design of Haiyan village.The sixth chapter is the practice of emotional design framework of tourism village.Based on the emotional elements,the design guidelines of Haiyan village are put forward,and the guidelines are applied to the zoning design,node design and auxiliary facilities design to realize the emotional design of Haiyan village.