| With the rapid development of social economy,people’s material and cultural level has also increased.Consumers are dissatisfied with the consumer experience and products that lack creativity,freshness and attractiveness provided by the existing retail market.In order to meet the needs of consumers,brand owners have launched a new retail method called "pop-up stores",creating a shopping space that is different from traditional shopping malls and full of brand characteristics.The emergence of "pop-up stores" is extremely high.Greatly stimulated the purchasing power of consumers.At present,"pop-up shops" have become the best way for brand promotion or cultural dissemination.Due to the fast and short-lived nature of the "pop-up store",it is often necessary to temporarily build and dismantle the exhibition site.This process will inevitably cause environmental pollution and waste of resources.In recent years,the "sustainable development concept" has been integrated into and influenced various fields,especially the field of design.The concept derived from the concept of sustainable development in the design field is sustainable design.Sustainable design strives to achieve the sustainability of society,the ecological environment,and economic development at the design stage.How to build a pop-up space that conforms to the brand or cultural characteristics,and also conforms to the concept of sustainable development,is the focus of this article.This article analyzes the sustainable design theory in the concept of sustainable development by studying the specific content of the concept of sustainable development.Following the principles of sustainable design,in-depth analysis of the various elements in the pop-up store space design,and explored the issues of sustainable development in the pop-up store space design from the perspective of the pop-up store’s spatial structure,regional division and material use.Taking the “rebirth”environmentally friendly pop-up store as an example,it seeks to create an optimal consumer experience space in a way that minimizes waste of resources and maximizes environmental protection.At the same time,the pop-up store is used as a spatial communication mode to improve the public’s awareness of the concept of sustainable development,so as to achieve a wide and efficient cultural communication effect involving a wide range of groups,so that the concept of sustainable development and sustainable design can be better understood and accepted by people. |
