Research On The Impact Of Financial Subsidies And R&D Investment On The Financial Performance Of New Energy Enterprises

As a new global "sunrise industry",the new energy industry has long become the commanding heights of a new round of international competition.However,the development of my country’s new energy industry is still insufficient,and it is still in a relatively "weak" position in market competition.To this end,the Chinese government has issued a series of financial and industrial policies to support and guide the development of the new energy industry to achieve better and faster development.One of the most direct measures is to use financial means to subsidize new energy companies and guide them to increase research and development and achieve technological innovation.However,when the new energy industry and other traditional enterprises compete with each other in the fierce market,what is the actual conversion efficiency of this subsidy fund and how it supports the growth of new energy enterprises?These issues are worth studying.Therefore,based on R&D investment as an intermediary,this article studies the impact of government financial subsidies on the financial performance of new energy companies,and tries to provide useful suggestions for the development of my country’s new energy industry.This article first derives the mechanism analysis of financial subsidies and R&D investment on the financial performance of new energy companies on the basis of theory;Subsequently,Xinjiang Goldwind Technology Co.,Ltd.was used as a typical case to analyze the impact of financial subsidies and R&D investment on the financial performance of new energy companies,and initially tested the mechanism hypothesis.Then collect relevant data of my country’s new energy sample companies and establish an empirical test model;then use panel regression analysis and mediation effect model methods to test the impact of financial subsidies and R&D investment on the financial performance of new energy companies.Finally,the following findings are obtained:government subsidies can significantly improve the financial performance of new energy companies and increase their R&D investment,but there are differences in the nature of the company and the regional economy.R&D investment can improve the financial performance of new energy companies as a whole,but there are differences in the nature of the company and the regional economy;R&D investment plays an intermediary role in financial subsidies and the financial performance of new energy companies.Finally,based on the relevant conclusions,this article puts forwaR&D useful suggestions to promote the development of my country’s new energy industry from the perspective of the government and enterprises.