The Application Of Cartoon Image In The Packaging Design Of Manboo Children Series Food

With the variety of children's food becomes more and more abundant,packaging has become diverse.However,the survey found that the outer packaging of children's food designed by some manufacturers still has many shortcomings.These deficiencies will have a negative impact on the sales and publicity of products.For children's food,the taste of the food is important,but it can't be ignored the packaging to attract children's attention.Children often decide whether to buy food based on whether the packaging attracts their attention.Therefore,the role of children's food packaging design is very significant,however,cartoon image,which occupy a prominent place in children's food packaging,can be the key to enhance the attractiveness of the whole food packaging.The paper through the market research summary,literature analysis and other methods,analyzes the characteristics and methods of cartoon image design in children's food packaging,make the cartoon image design in children's food packaging richer,more beautiful and closer to children's psychology,so as to improve the visual effect of children's food packaging.This paper takes Manboo children's series food package design project as an example,and carries out design practice based on theoretical analysis and research data,aiming to promote the cartoon image design to diversify the packaging design of children's food,so that more children can enjoy the fun of packaging design while tasting the food.In addition,to improve the poor sales status of Manboo brand,make this series of children's food stand out on all kinds of shelves,to achieve the purpose of promotion.