Design And Research On Digital Protection Platform Of Qingshen Bamboo Pattern Under The Background Of Rural Revitalization

In 2020,the whole country will successfully complete the task of poverty alleviation and comprehensively promote rural revitalization,which has received great attention.Rural cultural construction is the soul of Rural Revitalization Strategy,Rural Revitalization combined with intangible cultural heritage has become a research trend.Qingshen bamboo weaving,a national intangible cultural heritage,is famous for its "delicacy".At the same time,as the characteristic rural cultural resources of Qingshen County in dangmeishan City,it has the value of cultural innovation.At present,the digital protection of Qingshen bamboo pattern still remains static resources such as text,audio and video,which is lack of systematic and comprehensive.In the form of technology application,it is lack of innovation,interaction and activity.Due to the incorrect understanding of the implicit characteristics of intangible cultural heritage knowledge,it is impossible to accurately capture the emotional creation process of intangible cultural heritage inheritors.The lack of Embeddedness and locality in the construction of rural culture makes the local young adults,as the main body of rural revitalization,have a sense of alienation from their own local culture.Based on this,it is necessary to study the digital protection and design of Qingshen bamboo pattern.Through the research on the current situation of the protection and development of intangible cultural heritage,digital protection and design theory,the focus of Qingshen bamboo pattern research is determined.In line with the digital perspective,this paper studies the database and digital platform of Qingshen bamboo pattern protection by using qualitative and quantitative research methods.First of all,using collaborative design method to build Qingshen bamboo weaving stakeholder model,this paper makes an empirical study on young people's willingness to return home to engage in bamboo weaving industry.The data collection,data processing and data transformation process of Qingshen bamboo weaving were carried out systematically,and the database construction of Qingshen bamboo weaving was completed.Secondly,using the guidance method of Kansei Engineering,this paper studies the perceptual intention and feature extraction of Qingshen bamboo patterns in the database.According to the dimension of psychological measurement,it extracts Qingshen bamboo patterns by semantic difference method,and obtains two perceptual images by factor analysis,which provides design style positioning for "Qingshen bamboo patterns digital platform",It also provides the cultural gene in line with the user experience for the innovative design of Qingshen bamboo weaving in the future,so that Qingshen bamboo weaving patterns can play a greater influence through the interpretation of design language.Finally,based on the concept of collaborative design,taking Qingshen County People's government,inheritors of intangible cultural heritage bamboo weaving,local young adults,University experts and designers as the five groups under the collaborative design system,the "Qingshen bamboo weaving pattern digital platform" is designed,and the design process is verified through usability test,It provides a wealth of information and reference ideas for the future related types of intangible cultural heritage digital protection research.